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Set up a Google Analytics account and add your website.
Understand how Google Analytics organizes data.
Interpret the Audience, Acquisition and Behavior reports.
在面试中展现此实践经验
In this project, you will learn how to connect your website to Google Analytics. You will be able to use Google Analytics to understand how your website is performing. You will become familiar with the Google Analytics interface and the standard reports to better understand your website audience. You will learn how to interpret this data to improve your website performance and effectiveness. Note: This course works best for learners who are based in the North America region. We’re currently working on providing the same experience in other regions.
No prerequisites required.
Search Engine Optimization (SEO)
Google Analytics
website performance
在与您的工作区一起在分屏中播放的视频中，您的授课教师将指导您完成每个步骤：
Create a Google Analytics account and connect your website.
Add a View to eliminate internal traffic.
Understand 'The Funnel' and how it is used in Google Analytics.
Explore the various user-defined parameters in the Audience Overview report.
Interpret the data from various Audience reports to make effective decisions.
Interpret the data from Acquisition and Behavior reports to make effective decisions.
您的工作空间就是浏览器中的云桌面，无需下载
在分屏视频中，您的授课教师会为您提供分步指导
由 BM 提供
Aug 13, 2020Good course to understand the functionality and usage of Google Analytics for both personal and business purposes.
由 UK 提供
Oct 10, 2020Very well designed and executed! However, I believe Coursera can work on the split-screen view to make the learning experience better!
由 FT 提供
Jun 15, 2021For those that are not familiar with Google Analytics, I totally recommend to set the foundation of your learning about GA through this course.
由 BD 提供
Mar 3, 2021This course is a good introduction to Google Analytics. Provides a general overview, without going into too many details.
由于您的工作空间包含适合笔记本电脑或台式计算机使用的云桌面，因此指导项目不在移动设备上提供。
指导项目授课教师是特定领域的专家，他们在项目的技能、工具或领域方面经验丰富，并且热衷于分享自己的知识以影响全球数百万的学生。
您可以从指导项目中下载并保留您创建的任何文件。为此，您可以在访问云桌面时使用‘文件浏览器’功能。
您可在页面顶部点按此指导项目的经验级别，查看任何知识先决条件。对于指导项目的每个级别，您的授课教师会逐步为您提供指导。
是，您可以在浏览器的云桌面中获得完成指导项目所需的一切。
您可以直接在浏览器中于分屏环境下完成任务，以此从做中学。在屏幕的左侧，您将在工作空间中完成任务。在屏幕的右侧，您将看到有授课教师逐步指导您完成项目。
还有其他问题吗？请访问 学生帮助中心。
