课程信息
92,306 次近期查看

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为14 小时

建议:4 weeks, 3-5 hours per week...

英语(English)

字幕:英语(English), 阿拉伯语(Arabic), 中文(简体)

您将获得的技能

Data AnalysisBusiness AnalysisBusiness AnalyticsBusiness Process

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为14 小时

建议:4 weeks, 3-5 hours per week...

英语(English)

字幕:英语(English), 阿拉伯语(Arabic), 中文(简体)

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 28 分钟

About This Specialization and Course

2 个视频 (总计 8 分钟), 2 个阅读材料
2 个视频
Introduction3分钟
2 个阅读材料
Specialization Overview10分钟
Course Overview10分钟
完成时间为 2 小时

Introducing Business Metrics

11 个视频 (总计 90 分钟), 1 个阅读材料, 1 个测验
11 个视频
Distinguishing Revenue, Profitability, and Risk Metrics6分钟
Distinguishing Traditional and Dynamic Metrics6分钟
Egger’s Roast Coffee Case Study Part 1 – Definitions13分钟
Egger’s Roast Coffee Case Study Part 2 – How a Profitable, Growing Company can go Bankrupt12分钟
Revenue Metrics – Traditional Enterprise Sales Funnel8分钟
Revenue Metrics - Amazon.com as a Leading Example of Use of Dynamic Metrics - Part 18分钟
Revenue Metrics - Amazon.com as a Leading Example of Use of Dynamic Metrics - Part 26分钟
Profitability/Efficiency Metrics: Inventory Management10分钟
Profitability/Efficiency Metrics: Hotel Room Occupancy Optimization9分钟
Risk Metrics: Leverage and Reputational Risk4分钟
1 个阅读材料
Egger's Roast Coffee Cash Flow and P&L Statements10分钟
1 个练习
Business Metrics30分钟
2
完成时间为 2 小时

Working in the Business Data Analytics Marketplace

15 个视频 (总计 77 分钟), 2 个阅读材料, 1 个测验
15 个视频
The Business Analyst7分钟
An Interview with Business Analyst Shambhavi Vashishtha6分钟
Distinguishing the Business Data Analyst and Business Analyst Roles3分钟
An Interview with Business Data Analyst Tiffany Yu4分钟
The Data Scientist5分钟
An Interview with Data Scientist Dai Li4分钟
The Senior Software Engineer2分钟
Overview of 5 Types of Companies as They Relate to Big Data4分钟
Traditional Strategic Business Consulting4分钟
Bricks-and-Mortar Companies7分钟
Barnes and Noble Case Study4分钟
Strategic Business Consulting - Focus on Software/IT Systems Integration3分钟
Hardware and Software Companies7分钟
Digital Companies5分钟
2 个阅读材料
Summary of Job Requirements for Data-Centric Roles10分钟
20-Item Checklist for Evaluating A Business10分钟
1 个练习
Working in the Business Data Analytics Marketplace30分钟
3
完成时间为 2 小时

Going Deeper into Business Metrics

7 个视频 (总计 63 分钟), 1 个阅读材料, 1 个测验
7 个视频
Web Marketing - AdWord Metrics7分钟
Web Marketing - Segmentation5分钟
Financial Services Metrics - Money Management and Investing13分钟
The Equivalence of Different Returns –The Sharpe Ratio8分钟
Four Types of Money Managers and Their Performance Metrics14分钟
Venture Capital and Private Equity Investors6分钟
1 个阅读材料
Links Cited In AdWords Metric Video10分钟
1 个练习
Going Deeper into Business Metrics30分钟
4
完成时间为 2 小时

Applying Business Metrics to a Business Case Study

1 个阅读材料, 1 个测验
1 个阅读材料
A Look Ahead10分钟
4.6
1087 个审阅Chevron Right

28%

完成这些课程后已开始新的职业生涯

28%

通过此课程获得实实在在的工作福利

13%

加薪或升职

来自数据驱动型公司的业务指标的热门评论

创建者 ACNov 3rd 2018

really good bases for business metric if you already have a background you are going to enjoy and refresh you memory and if you don't have previous experiences is really easy to understand the concept

创建者 JJFeb 27th 2017

It's the first course from the specification, which makes us better understand the necessary business metrics for data-driven companies, and it is a good entry for following modules. Help me a lot.

讲师

Avatar

Daniel Egger

Executive in Residence and Director, Center for Quantitative Modeling
Pratt School of Engineering, Duke University
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Jana Schaich Borg

Assistant Research Professor
Social Science Research Institute

关于 杜克大学

Duke University has about 13,000 undergraduate and graduate students and a world-class faculty helping to expand the frontiers of knowledge. The university has a strong commitment to applying knowledge in service to society, both near its North Carolina campus and around the world....

关于 从 Excel 到 MySQL:商业分析技术 专项课程

Formulate data questions, explore and visualize large datasets, and inform strategic decisions. In this Specialization, you’ll learn to frame business challenges as data questions. You’ll use powerful tools and methods such as Excel, Tableau, and MySQL to analyze data, create forecasts and models, design visualizations, and communicate your insights. In the final Capstone Project, you’ll apply your skills to explore and justify improvements to a real-world business process. The Capstone Project focuses on optimizing revenues from residential property, and Airbnb, our Capstone’s official Sponsor, provided input on the project design. Airbnb is the world’s largest marketplace connecting property-owner hosts with travelers to facilitate short-term rental transactions. The top 10 Capstone completers each year will have the opportunity to present their work directly to senior data scientists at Airbnb live for feedback and discussion....
从 Excel 到 MySQL:商业分析技术

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