课程信息
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初级

完成时间大约为25 小时

建议:5 weeks of study, 2-4 hours/week...

英语(English)

字幕:英语(English), 蒙古语

您将获得的技能

Business PlanMarket ResearchEnglish LanguageEntrepreneurship

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

初级

完成时间大约为25 小时

建议:5 weeks of study, 2-4 hours/week...

英语(English)

字幕:英语(English), 蒙古语

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 5 小时

Unit 1: Becoming an Entrepreneur

23 个视频 (总计 83 分钟), 14 个阅读材料, 13 个测验
23 个视频
Course Introduction Part I - Course Overview (Video 2)4分钟
Course Introduction Part II - Using the Course Site (Video 3)4分钟
Unlockable Achievement9
What is Entrepreneurship? (Video 4: Part 1)2分钟
What is Entrepreneurship? (Video 4: Part 2)5分钟
Language Focus - Reading Skills (Video 5 Part 1)2分钟
Language Focus - Reading Skills (Video 5 Part 2)5分钟
Unlockable Achievement9
Why Entrepreneurship? (Video 6 Part 1)6分钟
Why Entrepreneurship? (Video 6 Part 2)2分钟
Ideas, Products, and Opportunities (Video 7)6分钟
Unlockable Achievement9
Unlockable Achievement9
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 1)7分钟
Creating Simple, One-Sentence Product Descriptions (Video 8 Part 2)2分钟
Deciding on a Type of Startup (Video 9 Part 1)5分钟
Deciding on a Type of Startup,Guest Speaker (Video 9 Part 2)3分钟
Risk, Failure, and Important Steps (Video 10 Part 1)4分钟
Risk, Failure, and Important Steps (Video 10 Part 2)4分钟
Language Focus - Comparative Structures (Video 11 Part 1)4分钟
Language Focus - Comparative Structures (Video 11 Part 2)2分钟
Language Focus - Comparative Structures (Video 11 Part 3)2分钟
14 个阅读材料
Overview of the Unit5分钟
Video/Listening: Elon Musk's Journey to Mars2分钟
Game 1: Unit 1 Vocabulary Flashcards6分钟
BASIC: Entrepreneurship seen as solution to South Africa's unemployment crisis5分钟
ADVANCED: Entrepreneurship seen as a solution to S. Africa’s unemployment crisis7分钟
BASIC: Women taxi startups gaining speed globally5分钟
ADVANCED: Women taxi startups gaining speed globally7分钟
“This recent grad brewed a startup by managing the details”5分钟
“'Impact Entrepreneurship' places importance on social consciousness"7分钟
“Many paths lead to successful business startups”5分钟
“Entrepreneurs find new ways to address housing shortages"10分钟
Video: “Ludwick Marishane: A bath without water”4分钟
“Broadway rallies to save a beloved diner"4分钟
Game: Unit 1 Vocabulary Flashcards5分钟
13 个练习
Self-Assessment of Business & Entrepreneurship Vocabulary Knowledge10分钟
Check Your Understanding: "Entrepreneurship Seen as Solution to S. Africa's Unemployment Crisis"8分钟
Check Your Understanding: "Women taxi startups gaining speed globally"8分钟
Check Your Understanding: "This recent grad brewed a startup by managing the details"4分钟
Game 2: Identifying Different Types of Products6分钟
Game 3: Creating Product Descriptions10分钟
Game 4: Correlative Connectors & Sentence Connectors12分钟
Check Your Understanding: "'Impact Entrepreneurship' places importance on social consciousness"10分钟
Game: Connector Practice Activity10分钟
Check Your Understanding: "Many paths lead to successful business startups"6分钟
Check Your Understanding: Entrepreneurs find new ways to address housing shortages10分钟
Check Your Understanding: "Ludwick Marishane: A Bath Without Water"6分钟
Check Your Understanding: "Broadway rallies to save a beloved diner"6分钟
2
完成时间为 5 小时

Unit 2: Identifying an Opportunity

18 个视频 (总计 65 分钟), 10 个阅读材料, 9 个测验
18 个视频
Unlockable Achievement9
Informal Research - Advantages and Disadvantages (Video 2)5分钟
Formal Research - Advantages and Disadvantages (Video 3 Part 1)2分钟
Formal Research - Advantages and Disadvantages (Video 3 Part 2)4分钟
Language Focus - Listening Strategies (Video 4 Part 1)4分钟
Language Focus - Listening Strategies (Video 4 Part 2)2分钟
Unlockable Achievement9
Creating a Survey (Video 5 Part 1)6分钟
Creating a Survey (Video 5 Part 2)4分钟
Language Focus - Questions and Intonation (Video 6 Part 1)2分钟
Language Focus - Questions and Intonation (Video 6 Part 2)4分钟
Collecting Data (Video 7)5分钟
Evaluating Results (Video 8)6分钟
Unlockable Achievement9
Completing Assessment 2 (Video 9 Part 1)6分钟
Completing Assessment 2 (Video 9 Part 2)1分钟
Unlockable Achievement9
10 个阅读材料
Overview of the Unit1分钟
Game 1: Unit 2 Vocabulary Flashcards5分钟
BASIC: Washington state's new apple joining a changing industry5分钟
ADVANCED: Washington state's new apple joining a changing industry7分钟
BASIC: Bugs are the new food4分钟
ADVANCED: Bugs are the new food5分钟
Assessment 2 Model10分钟
“Taiwanese business seeks specialized markets”5分钟
“People who bring their own grocery bags are more likely to buy junk food”5分钟
Game: Unit 2 Vocabulary Flashcards6分钟
8 个练习
Check Your Comprehension: "Washington state's new apple joining a changing industry"8分钟
Game 2: More Practice with Comparative Language12分钟
Check Your Comprehension: "Bugs are the new food"10分钟
Game 3: Creating Survey Questions6分钟
Analyzing Sample Survey Data14分钟
Game: Question Matching Practice Activity10分钟
Check Your Understanding: "Taiwanese business seeks specialized markets"8分钟
Check Your Understanding: "People who bring their own grocery bags are more likely to buy junk food"4分钟
完成时间为 1 小时

Unit 2: Identifying an Opportunity: Lesson Choices

1 个视频 (总计 分钟), 2 个阅读材料, 2 个测验
1 个视频
2 个阅读材料
Samples of Question Forms and Intonation (for Assessment 1)2分钟
Samples of Question Forms (for Assessment 1, option 2)10分钟
1 个练习
Questions12分钟
3
完成时间为 3 小时

Unit 3: Creating a Business Plan (Part 1)

10 个视频 (总计 39 分钟), 8 个阅读材料, 6 个测验
10 个视频
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 1)5分钟
Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 2)4分钟
Unlockable Achievement9
Business description, including management and operations (Video 3)5分钟
Marketing: Part One (Vocabulary and Concepts) (Video 4 Part 1)3分钟
Marketing: Part One (Vocabulary and Concepts) (Video 4 Part 2)3分钟
Marketing: Part One (Vocabulary and Concepts) (Video 4 Part 3)3分钟
Marketing: Part Two (Business Plan) (Video 5 Part 1)5分钟
Marketing: Part Two (Business Plan) (Video 5 Part 2)3分钟
8 个阅读材料
Overview of Unit 31分钟
BASIC: Nigeria's Wecyclers works for reusable future in Lagos5分钟
ADVANCED: Nigeria’s Wecyclers work for reusable future in Lagos7分钟
BASIC: Chinese go to Los Angeles for Kobe Bryant, but skip the beach5分钟
ADVANCED: Chinese go to Los Angeles for Kobe Bryant, but skip the beach7分钟
“50 business ideas you can start for under $100"7分钟
"Chilean government seeks to boost female-led start-ups"5分钟
Game: Unit 3 Vocabulary Flashcards7分钟
6 个练习
Game 1: Practice with degree complements and intensifiers34分钟
Check Your Understanding: "Nigeria's Wecyclers for reusable future in Lagos"10分钟
Check Your Understanding: "Chinese Go to Los Angeles for Kobe Bryant, But Skip the Beach"10分钟
Game 2: Sorting the 4 Ps24分钟
Check your Understanding: "50 business ideas you can start for under $100"10分钟
Check Your Understanding: "Chilean government seeks to boost female-led start-ups"8分钟
4
完成时间为 4 小时

Unit 3: Creating a Business Plan (Part 2)

9 个视频 (总计 36 分钟), 3 个阅读材料, 5 个测验
9 个视频
Financials: Part Two - Income statement (Vocabulary & concept focus) (Video 7)6分钟
Financials: Part Three - Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 1)4分钟
Financials: Part Three - Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 2)3分钟
Financials: Part Three - Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 3)3分钟
Strategic Language Focus - Describing Financials (Video 9)5分钟
Creating a brief business plan (Video 10 Part 1)3分钟
Creating a brief business plan (Video 10 Part 2)3分钟
Unlockable Achievement9
3 个阅读材料
Template and Model for Brief Business Plans (for Assessment 2)5分钟
"Ethiopians hope start-ups turn into business success"5分钟
Game: Unit 3 Vocabulary Flashcards7分钟
4 个练习
Game 3: Vocabulary: Word problems matching numbers with words18分钟
Game 4: Vocabulary: Word problems matching numbers with words22分钟
Game 5: Interpreting Results24分钟
Check Your Understanding: "Ethiopians hope start-ups turn into business success"8分钟
4.9
549 个审阅Chevron Right

54%

完成这些课程后已开始新的职业生涯

56%

通过此课程获得实实在在的工作福利

16%

加薪或升职

来自English for Business and Entrepreneurship的热门评论

创建者 ASNov 6th 2016

What an entrepreneur need from describing your idea, market research, writing a business plan to making a persuasive pitch, the key element to attract potential investors. I do recommend this course

创建者 AUFeb 25th 2019

English for Business and Entrepreneurship course is a good and interesting course, i had fun learning.i'll definitely recommend the course to my loved ones. Kudos to the brain behind the course.

讲师

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Amy Nichols

Manager of International Research and Program Development
English Language Programs
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James Riedel

Executive Director
English Language Programs

关于 宾夕法尼亚大学

The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies. ...

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