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Back to Effective Sales – An Overview

Learner Reviews & Feedback for Effective Sales – An Overview by Fundação Instituto de Administração

4.6
stars
247 ratings

About the Course

Welcome to Strategic Sales Management specialization. This specialization course focus on providing conceptual and practical guidance on sales planning and management. The development of the specialization goes through the different phases of the sales planning process, keeping attention on the connection to the strategy of the company. Concepts discussed in this specialization aim to support the analyses on how to plan sales in alignment with the strategic guidelines of the company. The sales functions are discussed with models and frameworks that support the planning process, which includes assumptions regarding the strategic guidelines, such as aggregate revenue targets, company’s earnings, and expected cash flow from the company’s operations. These variables are all related to the strategy of the company. The target audience of this specialization include professionals with some experience in sales, they might have been promoted to a managing position recently, or they have plans to improve their expertise in the sales area to apply to more challenging positions in the future. Prerequisite for this specialization is general knowledge of business concepts, models, and tools. Professionals who have concluded undergraduate courses of business administration, and also of different areas of knowledge, such as engineering, economics, accounting, and social sciences. It’s also important to emphasize that sales involve a broad range of areas, there are products and services related to agriculture, petrochemical, automobile, aeronautics, chemical, pharmaceutical, medical, insurance, education, retail, and consulting industries, just to mention some examples. That means sales professionals are from all sectors. Therefore, learners of different academic backgrounds may benefit from doing this specialization, which is structured to support sales planning and management from a methodological standpoint. And this approach applies to a diverse range of sectors. The primary learning outcome of this specialization is the improvement of the sales planning and management competencies and skills, by providing a set of concepts, models, tools, and techniques to support the development of the sales plan structure, which will support the sale plan development....

Top reviews

LL

Aug 15, 2023

This course is insightful and organised in a very interesting way. The modules are fun and yet deliver beyond expectations. The industry expects interviews are amazing and eye opening.

ON

Apr 13, 2020

Am very pleased with all the selling skills i have acquired from this course and i can proudly say that i feel more confident to embark on my sales career

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76 - 77 of 77 Reviews for Effective Sales – An Overview

By Isabel L M

•

Jan 29, 2024

This course is hard to understand due to the quality of the speech and even the subtitles show that. The reading material is ipsis verbis version of the videos and does not bring anything new. Furthermore, it sounds it is targeting a specific country and not a worldwide view. I have reported several broken links. Some of the quizzes are not in the right order. I suggest an overall review of the course and talking at a better pace on the videos to make them understandable. Make some beta trials for ensuring quality and add extra information on the reading materials.

By Shashi B S

•

Jan 3, 2021

dont find it apt enough , difficult to get unenrolled pls cancel subscription to this course immediately and confirm , asap