课程信息
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第 3 门课程(共 5 门)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为16 小时

建议:4 hours/week...

英语(English)

字幕:英语(English)

您将获得的技能

Marketing CommunicationsProduct DevelopmentPlanningNew Product DevelopmentEntrepreneurship

第 3 门课程(共 5 门)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为16 小时

建议:4 hours/week...

英语(English)

字幕:英语(English)

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 4 小时

Show Me the Money!

10 个视频 (总计 75 分钟), 4 个阅读材料, 4 个测验
10 个视频
Funding Models - Part 28分钟
Where are Games Sold?12分钟
How do You Make Money?5分钟
IP - Intellectual Property4分钟
IP - Copyright11分钟
IP- Patents and Trade Secrets6分钟
IP - Protecting Yourself9分钟
4 个阅读材料
Welcome to the Dark Side...10分钟
The Game Industry and Making Money10分钟
The IP Conundrum...10分钟
Template for SWOT Analysis10分钟
3 个练习
Reflecting on Games and Money6分钟
The Game Industry and Money10分钟
Intellectual Property10分钟
2
完成时间为 4 小时

Games are Made of People

10 个视频 (总计 65 分钟), 5 个阅读材料, 4 个测验
10 个视频
Complexity and Iteration6分钟
SCRUM4分钟
Project Management Tools6分钟
Leadership5分钟
Leadership Qualities6分钟
Leadership Style7分钟
Leadership Tasks5分钟
5 个阅读材料
A Game Production Primer10分钟
Project Management Tools and Techniques10分钟
SCRUM in 10 Minutes10分钟
The Foundations of Leadership10分钟
Production Schedule Template Documents10分钟
3 个练习
Teamwork Fundamentals Quiz10分钟
Project Management Quiz8分钟
Leadership Quiz8分钟
3
完成时间为 4 小时

Pitching Your Game and Yourself

9 个视频 (总计 74 分钟), 5 个阅读材料, 2 个测验
9 个视频
How to Demo Your Game7分钟
Getting a Job...9分钟
Perfecting the Resume8分钟
Finding a Game Job9分钟
Interviewing8分钟
Interested People Are Interesting6分钟
5 个阅读材料
Some Notes on Your Personal or Game Pitch10分钟
Positioning Yourself10分钟
The Portfolio10分钟
Going Indy...10分钟
Pitching Yourself...10分钟
1 个练习
The Art of the Demo10分钟
4
完成时间为 4 小时

Entrepreneurship and Starting a Company

7 个视频 (总计 47 分钟), 4 个阅读材料, 3 个测验
7 个视频
Business Structures8分钟
Business Planning7分钟
Client Communication7分钟
Physical Communication6分钟
4 个阅读材料
Your Friends are NOT a Company10分钟
Launching a Business10分钟
Work for Hire and Clients10分钟
Competitive Analysis Templates and Discussion10分钟
2 个练习
Launching a Business Quiz8分钟
Work for Hire Communication Quiz6分钟
4.4
131 个审阅Chevron Right

30%

完成这些课程后已开始新的职业生涯

33%

通过此课程获得实实在在的工作福利

来自商业游戏与创业的热门评论

创建者 AAJun 5th 2016

A 'must' for everyone! Entrepreneurship is something unique, is not for everyone but can be reached with some effort. A course that can be applied to all areas. Nice experience.

创建者 RDJan 31st 2017

I am grateful to Coursera and MSU for this great leaning opportunity.Thanks Coursera and MSU for providing me such a great learning opportunity.Rafi Ud Din-Pakistan.

讲师

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Casey O'Donnell

Associate Professor
Media and Information

关于 密歇根州立大学

Michigan State University has been advancing the common good with uncommon will for more than 150 years. One of the top research universities in the world, MSU pushes the boundaries of discovery and forges enduring partnerships to solve the most pressing global challenges while providing life-changing opportunities to a diverse and inclusive academic community through more than 200 programs of study in 17 degree-granting colleges....

关于 游戏设计和开发 专项课程

Break into the video game industry with theoretical, technical, and business knowledge from one of the world’s best programs. This Specialization covers the theoretical and practical foundations of video game production using the Unity 3D game engine. The Specialization is taught by faculty at Michigan State University with over fifty years of combined experience building games and teaching game production. Michigan State University is one of the top-rated game design and development programs in North America. You’ll learn to develop a game concept; prototype, test, and iterate on your ideas; and navigate licensing, marketing, and other business considerations. The specialization builds a solid foundation for industry roles as a gameplay designer, level designer, technical designer, technical artist, programmer, or producer. The capstone partner for the specialization is the online game portal Kongregate, which provides an avenue for distribution of the capstone project, as well as a pathway for monetization for aspiring game developers....
游戏设计和开发

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