Now more than ever, corporations are investing heavily in IT. The quality of these investments affect the daily work of millions, yet it’s not uncommon to see industry surveys where the failure rates for IT projects is over 50%. It’s possible to do better and it’s possible to do so consistently. In this two-week course, we’ll step through major challenges within corporate IT and how to address them with the disciplined use of design thinking, Lean Startup, and agile as a team framework.
Customer-Centric IT Strategy
提供方
Customer-Centric IT Strategy
弗吉尼亚大学
课程信息
5,729 次近期查看
学生职业成果
17%
通过此课程获得实实在在的工作福利
17%
加薪或升职
学生职业成果
17%
通过此课程获得实实在在的工作福利
17%
加薪或升职
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初级
完成时间大约为6 小时
建议：2 weeks of study, 1-2 hours/week
英语（English）
字幕：英语（English）
教学大纲 - 您将从这门课程中学到什么
完成时间为 2 小时
How do you define a customer-centric strategy you can actually execute?
To do strategic IT, you’ve got to have a strategy! Ideally, you need one that’s easy to understand and use as a clear basis for action. That’s what you’ll learn this week.
完成时间为 2 小时
10 个视频 （总计 61 分钟）, 1 个阅读材料, 1 个测验
10 个视频
Course Intro2分钟
A Few Agile Things6分钟
The Problem with IT Projects6分钟
The 20-Minute Strategy Brief5分钟
IT Strategy Brief: Value Definition4分钟
IT Strategy Brief: The Customer Journey7分钟
IT Strategy Brief: Key Activities10分钟
Demo: Business Model Canvas Template8分钟
Demo: Using Google Docs for Your Business Model Canvas1分钟
Drafting a Process Inventory from Key Activities7分钟
1 个阅读材料
Course Overview & Requirements10分钟
1 个练习
Week 1 Quiz on Customer-Centric Strategy22分钟
完成时间为 1 小时
How do you prototype IT solutions people want to use?
You’ve learned that being more intentional and acquiring and actionable understanding not just of what users say but of what they do is key to delivering successful IT. Now you’re going to learn more detail on how to iteratively prototype and test solutions to make sure not just that they don’t break, but that they deliver superior outcomes.
完成时间为 1 小时
7 个视频 （总计 33 分钟）
7 个视频
An Example of Prototyping with Process4分钟
Demo: Sketching a Process Design6分钟
Validation Criteria: 0, 30, 90 Days9分钟
Skit: Process Design3分钟
Skit: Validation Criteria1分钟
Course Summary1分钟
1 个练习
Week 2 Quiz on Prototyping IT Solutions22分钟
审阅
4.5
来自CUSTOMER-CENTRIC IT STRATEGY的热门评论
由 AM 提供Sep 10, 2018
A great course that focuses on the importance of being customer centric when developing IT solutions. Alex Cowan is a good lecturer.
由 LM 提供Sep 22, 2019
quick and easy, makes you start working right away in the correct manner, making sure every effort gets a positive result.
由 MS 提供Aug 31, 2018
Highly insightful and relevant content presented so well ,Meaningful quiz and questions enrich the learning experience
由 AO 提供Mar 2, 2018
This course helped me understand process design, user stories and business model canvas to integrate with IT system.
关于 弗吉尼亚大学
A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders.
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