How to Innovate with the Strategy Canvas for Competitiveness

提供方
Coursera Project Network
在此指导项目中,您将:

Apply the model to analyze the key attributes your market competes on

Determine the strengths and weaknesses of the value proposition of your competitors

Use the ERRC Framework to set blue ocean strategy for your organization

Clock2 Hours
Intermediate中级
Cloud无需下载
Video分屏视频
Comment Dots英语(English)
Laptop仅限桌面

In this less than 2 hours, this project-based course will help you learn how to create a competitive advantage with the Strategy Canvas by taking into consideration the key attributes your industry competes on. You will learn how the canvas is both a diagnostic and an action framework for building a compelling strategy. Using a spreadsheet, you will learn how to design and analyze the value curve. We will work you through the model using a case study about a startup social venture to conduct the analysis. The framework will help you to think strategically as you develop deeper insights on the key attributes your industry competes on, and also innovate new attributes in attempt to render competition irrelevant. The project is for entrepreneurs and innovators who want to have a holistic understanding of their market entry strategy. Also, for strategist who want to help organizations to better understand their market, and the key attributes the market competes on. By the end of the project, you will learn how to design, analyze, and innovate with the value curve to create a blue ocean strategy

您要培养的技能

  • strategy
  • Management
  • Innovation
  • Leadership
  • Entrtrepreneurship

分步进行学习

在与您的工作区一起在分屏中播放的视频中,您的授课教师将指导您完成每个步骤:

  1. Introduction to the Value Curve Framework

  2. Sketch the Value Curve

  3. Analyze the competitive business environment

  4. Compare your venture vis-à-vis your competitor

  5. Innovate with the Value Curve

  6. Value Curve conclusion

  7. Synthesize with the Value Curve

指导项目工作原理

您的工作空间就是浏览器中的云桌面,无需下载

在分屏视频中,您的授课教师会为您提供分步指导

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