Product and Service Development: Empathy Mapping with Miro

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Coursera Project Network
在此免费指导项目中,您将:

Create a customer Empathy Map by utilizing the Miro platform

Define and apply refinement to the Empathy Map in a hands-on scenario

Examine opportunities and next strategic steps

在面试中展现此实践经验

Clock2 hours
Beginner面向初学者
Cloud无需下载
Video分屏视频
Comment Dots英语(English)
Laptop仅限桌面

By the end of this project, you will be fluent in identifying and creating Empathy Maps based on persona for new products and services and in deriving opportunities from your analysis, thus generating positive results for your business venture. This project is designed to engage and harness your visionary and exploratory abilities. You will use proven models in strategy and product development with the Miro platform to explore and analyze customer data combined with the development of Empathy Maps. This is an important step for individuals or companies wanting to explore new products or services. We will practice critically examining the developed persona. You will engage in evaluating, through examples and hands-on practice, making decisions on product orientation.

您要培养的技能

  • customer segmentation analysis
  • Product Development
  • Marketing
  • Agile Management
  • Business Strategy

分步进行学习

在与您的工作区一起在分屏中播放的视频中,您的授课教师将指导您完成每个步骤:

  1. Use Miro as a business tool and learn how to customize our project template using Miro’s features

  2. Evaluate the customer persona, and define Think

  3. Define See, Hear from the persona's data

  4. Define Does, Pains, and Gains

  5. Tips for next phase of development

指导项目工作原理

您的工作空间就是浏览器中的云桌面,无需下载

在分屏视频中,您的授课教师会为您提供分步指导

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