- Technology Strategy
- Business model innovation
- New Product Development
- Customer Behavior and Innovation
- Innovation Management
- R&D Management
- Business Strategy
- Product Management
- Strategic Management
- Lead and develop innovation teams
- Design and lead innovation initiatives
- Address resistance to innovation initiatives
Strategic Technology Management 专项课程
Gain a strategic view of technology & innovation. Participants learn tools 1) to gain strategic advantage as they manage and respond to technological and business model change, 2) to leverage technological changes to deliver new value that customers appreciate, and 3) to effectively lead innovation initiatives.
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您将学到的内容有
Skills, knowledge and strategies to analyze business situations and develop strategic responses in highly innovative and fast-moving businesses.
The concept of innovation and the critical role customers can play in development of successful innovation
Capture customer information to fuel innovation
Apply understanding of customer needs and the adoption process to identify opportunities for innovation and new product development
您将获得的技能
关于此 专项课程
应用的学习项目
A central premise of these courses is obtaining well-rounded expertise to understand and undertake effective strategic innovation. Course videos include application-based exercises that encourage students to apply conceptual materials to their experience and readings.
无需相关领域的预备知识无需相关经验。
无需相关领域的预备知识无需相关经验。
专项课程的运作方式
加入课程
Coursera 专项课程是帮助您掌握一门技能的一系列课程。若要开始学习,请直接注册专项课程,或预览专项课程并选择您要首先开始学习的课程。当您订阅专项课程的部分课程时,您将自动订阅整个专项课程。您可以只完成一门课程,您可以随时暂停学习或结束订阅。访问您的学生面板,跟踪您的课程注册情况和进度。
实践项目
每个专项课程都包括实践项目。您需要成功完成这个(些)项目才能完成专项课程并获得证书。如果专项课程中包括单独的实践项目课程,则需要在开始之前完成其他所有课程。
获得证书
在结束每门课程并完成实践项目之后,您会获得一个证书,您可以向您的潜在雇主展示该证书并在您的职业社交网络中分享。

此专项课程包含 3 门课程
Technology Strategy: Creative Destruction
The success of modern companies depends critically on their ability to manage and respond to technological change. Innovation is continually challenging companies’ competitive advantages, giving rise to new business models, and stimulating new platform-based competition. Managers and entrepreneurs need to understand these strategic forces and how they impact firms and industries in the modern knowledge economy. This course explains how technological innovation affects the competitive dynamics of markets, and how managers and entrepreneurs alike can strategically manage these dynamics to maximize the likelihood of success.
Customer Centric Innovation
Successful innovation starts with understanding customer needs and ends with a delighted customer. This course is created to develop a holistic understanding of customers’ role in developing successful innovations and how to capture and utilize customer information to create successful innovations.
Managing Innovation: Ambidexterity, Teams and Leading Change
You may have noticed that what is new often behaves differently than what has become accepted over time, whether it is in a market, or a technology, or involves people and firms. Much research supports these general ideas, and one implication is that management of innovation often requires different approaches and skills than management in established arenas. This course helps you develop a perspective on managing innovation. That is, you will build your capability to lead and design your organization to effectively implement innovation initiatives and achieve their strategic intent.
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伊利诺伊大学香槟分校
The University of Illinois at Urbana-Champaign is a world leader in research, teaching and public engagement, distinguished by the breadth of its programs, broad academic excellence, and internationally renowned faculty and alumni. Illinois serves the world by creating knowledge, preparing students for lives of impact, and finding solutions to critical societal needs.
常见问题
退款政策是如何规定的?
我可以只注册一门课程吗?
有助学金吗?
我可以免费学习课程吗?
完成专项课程需要多长时间?
What background knowledge is necessary?
Do I need to take the courses in a specific order?
完成专项课程后我会获得大学学分吗?
What will I be able to do upon completing the Specialization?
此专项课程中每门课程的开课频率为多久?
此课程是 100% 在线学习吗?是否需要现场参加课程?
Where can I learn more and ask questions about earning credit or a degree from the University of Illinois at Urbana-Champaign?
还有其他问题吗?请访问 学生帮助中心。