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学生对 伊利诺伊大学香槟分校 提供的 Digital Media and Marketing Principles 的评价和反馈

4.3
1,952 个评分
447 条评论

课程概述

The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment....

热门审阅

SK

Sep 02, 2019

The course gives a introductory insight into the digital marketing. It'll enable the students of this course to introduce themselves to world of digital marketing. Thanks for this amazing course.

LM

Aug 30, 2015

Very good, informative and useful. My only wish is that the presenter was a bit more natural, rather than appearing to read the text off the screen all the time. But that is just a minor comment

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76 - Digital Media and Marketing Principles 的 100 个评论(共 433 个)

创建者 Yiwen C

Feb 26, 2020

Very insightful! It helps me organize my thoughts and introduces a lot of interesting examples.

创建者 Vasyl R

May 31, 2018

Very great information and insights regarding The Landscape of The Digital Marketing Channels.

创建者 Tal v D

Apr 02, 2019

I loved the course for the instructor's clear explanation of the concepts.

Highly recommended!

创建者 Rishikesh B T

Jun 13, 2020

Quality course with a comprehensive insight about the world of digital marketing in reality

创建者 Vaishnav S

Sep 20, 2018

The course was amazing and it really helped me learn a lot about digital media and marketing

创建者 Pawan N

May 27, 2020

Nice course through this course i understand power of Digital Media in current scenario

创建者 Shashank S

May 05, 2020

very nice elaboration of the important stuff we need to learn for day to day marketing.

创建者 Chhaya S

Jan 09, 2020

One of the best courses among digital marketing specialization really enjoyed this one.

创建者 Carolina A N

Jun 22, 2020

Very useful course, with updated information, and friendly for the learner.

Congrats!

创建者 Sarah M

Feb 07, 2018

really practical and helpful.loved the videos to supplement the reading and lectures.

创建者 Tumelo M

Jul 04, 2017

This is a great course that gives one a clear understanding of the Digital Landscape.

创建者 ABHIJEET R

Jun 28, 2020

Nice learning and principles learned for the successful career in digital Marketing

创建者 Gopakumar V S

Dec 18, 2017

It was really good. Helped to get insights of mobile marketing, content marketing.

创建者 Norma C P P

Aug 22, 2018

Excellent for knowing the basic principles of Marketing comparing to the new era

创建者 Olesia R

Nov 06, 2019

It is the most interesting and helpful course which need every digital marketer

创建者 Shashwat G

Oct 05, 2017

Excellent course...loved every bit of it. Nice video capsules by the Professor!

创建者 Magda G C V

Sep 27, 2019

Useful and up to date information. Interviews to companies are very valuable.

创建者 Eman E B

Apr 19, 2016

Thanks for a great introduction for more understanding the various channels

创建者 Warren L

Sep 25, 2019

Great course! Looking forward to doing the next one in the specialisation.

创建者 Lai F C

Nov 27, 2018

Love the course. Thorough understanding on the topic. Thanks Prof. Yao.

创建者 Aman J

Aug 06, 2020

Excellent course with detailed videos and a plethora of reading material

创建者 RORY C

Sep 21, 2019

Great course. Super comprehensive and well taught. Dr. Yao is on point.

创建者 Alexandre R

Aug 19, 2019

Excelente curso. Professor excelente e conteúdo amplo e bem didático.

创建者 PANKAJ R

Feb 25, 2020

Entire course is well designed & planned in a very systematic order.

创建者 Edwin L C K

Jun 24, 2020

very good introduction and fundamental course for Digital Marketing