课程信息
4.8
612 个评分
172 个审阅
100% 在线

100% 在线

立即开始,按照自己的计划学习。
可灵活调整截止日期

可灵活调整截止日期

根据您的日程表重置截止日期。
完成时间(小时)

完成时间大约为23 小时

建议:6 hours/week...
可选语言

英语(English)

字幕:英语(English)

您将获得的技能

GrammarMedia AnalysisEnglish LanguageMedia Literacy
100% 在线

100% 在线

立即开始,按照自己的计划学习。
可灵活调整截止日期

可灵活调整截止日期

根据您的日程表重置截止日期。
完成时间(小时)

完成时间大约为23 小时

建议:6 hours/week...
可选语言

英语(English)

字幕:英语(English)

教学大纲 - 您将从这门课程中学到什么

1
完成时间(小时)
完成时间为 4 小时

Unit 1: Introduction to Media Literacy

In this unit, you will learn what media literacy means and how you can improve your own media literacy skills....
Reading
11 个视频 (总计 46 分钟), 8 个阅读材料, 11 个测验
Video11 个视频
Course Overview: Topics, Assessments, Games & Activities6分钟
Media is Everywhere5分钟
Listening: Interview with William Cowen...6分钟
Language Focus: Previewing Texts4分钟
Unlockable Achievement 19
What is Media Literacy?4分钟
Part 1: How Can we Analyze Media Messages?4分钟
Unlockable Achievement 29
Part 2: How Can we Analyze Media Messages?5分钟
Language Focus: Skimming and Scanning5分钟
Reading8 个阅读材料
Overview of the Unit10分钟
BASIC: Can you Separate Fact from Fiction?10分钟
ADVANCED: Can you Separate Fact from Fiction?10分钟
BASIC: Debate over Free Press in Ukraine Suffers from Old Stereotypes10分钟
ADVANCED: Debate over Free Press in Ukraine Suffers from Old Stereotypes10分钟
Game: Unit 1 Vocabulary Flashcards10分钟
Supplemental Reading: More to it! Media Literacy10分钟
Supplemental Reading: Make up your Own Mind. These Mobile News Apps Can Help.10分钟
Quiz11 个练习
Check Your Understanding: William Cowen Interview10分钟
Game 1: Preview the Text16分钟
Assessment 1: Self-Assessment of Media Literacy Skills20分钟
Check Your Understanding: "Can you Separate Fact from Fiction?"8分钟
Check Your Understanding: "Debate over Free Press in Ukraine Suffers from Old Stereotypes"10分钟
Game 2: Skimming and Scanning8分钟
Game 3: Vocabulary Practice10分钟
Check Your Understanding: "More to it! Media Literacy"8分钟
Game: Review Previewing a Text8分钟
Check Your Understanding: "Make up your Own Mind. These Mobile News Apps Can Help."8分钟
Game: Review Skimming and Scanning8分钟
2
完成时间(小时)
完成时间为 6 小时

Unit 2: Types of Media: Traditional vs. Social

In this unit you will learn about the differences between traditional and social media, and learn the language necessary to compare them....
Reading
11 个视频 (总计 46 分钟), 8 个阅读材料, 12 个测验
Video11 个视频
What is Social Media?4分钟
Unlockable Achievement 39
Language Focus - Comparative Adjectives5分钟
Overcoming Bias: The Power of Social Media5分钟
Using Social Media to Support Causes4分钟
Language Focus - Reductions5分钟
Part 1: The Reliability of Social Media (Editing/Doctoring Content)4分钟
Unlockable Achievement 49
Part 2: The Reliability of Social Media (Credibility)4分钟
The Language of New Media4分钟
Reading8 个阅读材料
Overview of the Unit10分钟
Study Finds Most Americans Get News from Social Media10分钟
BASIC: 5 Ways Social Media Helps Syrian Refugees10分钟
ADVANCED: 5 Ways Social Media Helps Syrian Refugees10分钟
Real or Not? Snowboarder's Video in Question10分钟
Game: Unit 2 Vocabulary Flashcards10分钟
Supplemental Reading: The Town that Runs on Twitter10分钟
Supplemental Reading: It's about How you Communicate your Message10分钟
Quiz11 个练习
Game 1: Categorize each Media Example with Its Type (Traditional or Social)16分钟
Check Your Understanding: "Study Finds Most Americans Get News from Social Media"10分钟
Game 2: Replace the Adjective with a Comparative Form12分钟
Check Your Understanding: "5 Ways Social Media Helps Syrian Refugees"10分钟
Game 3: Choose the Correct Reduced Form22分钟
Check Your Understanding: "Real or Not? Snowboarder's Video in Question"8分钟
Game 4: Vocabulary Review: Fill in the Blank16分钟
Check Your Understanding: "The Town that Runs on Twitter"10分钟
Game: Grammar Practice - Reductions12分钟
Check Your Understanding: "It's about How you Communicate your Message"10分钟
Game: Identify the Positive Aspects of Social Media from the Sentence Bank8分钟
3
完成时间(小时)
完成时间为 6 小时

Unit 3: Advertising

In this unit, you will learn how advertisers use media to market their products. ...
Reading
13 个视频 (总计 50 分钟), 10 个阅读材料, 11 个测验
Video13 个视频
Thinking Critically about Advertisements4分钟
How do Advertisers Target Audiences?5分钟
Listening: Interview with Nancy Bollinger6分钟
Unlockable Achievement 59
Language Focus - Order of Adjectives5分钟
Features of a Print Advertisement5分钟
Features of Radio and Television Advertisements4分钟
Language Focus - Intensifiers (Normal vs. Strong Adjectives)4分钟
Using the Internet to Advertise4分钟
Analyzing Advertisements4分钟
Unlockable Achievement 69
Unlockable Achievement6
Reading10 个阅读材料
Overview of the Unit10分钟
BASIC: Internet Ads Outpace Print for First Time10分钟
ADVANCED: Internet Ads Outpace Print for First Time10分钟
BASIC: Advertisers Join the Search for Friends Online10分钟
ADVANCED: Advertisers Join the Search for Friends Online10分钟
Video Assessment Instructions10分钟
Written Assessment Instructions10分钟
Game: Unit 3 Vocabulary Flashcards10分钟
Ads are Everywhere, and We Do Mean Everywhere10分钟
New TV Advertisements Shock Viewers10分钟
Quiz10 个练习
Check Your Understanding: Interview with Nancy Bollinger10分钟
Game 1: Match the Target Audience with the Product10分钟
Game 2: Put the Adjectives in the Correct Order16分钟
Assessment 1: Advertising, thinking critically about ads, and targeting audiences14分钟
Game 3: Choose the Correct Intensifier8分钟
Check Your Understanding: "Internet Ads Outpace Print for First Time"8分钟
Check Your Understanding: "Advertisers Join the Search for Friends Online"8分钟
Check Your Understanding: "Ads are Everywhere, and We Do Mean Everywhere"8分钟
Bonus Game: Intensifier Use10分钟
Check Your Understanding: "New TV Advertisements Shock Viewers"10分钟
4
完成时间(小时)
完成时间为 6 小时

Bias in the Media

In this unit, we will discuss the meaning of media bias and several common types of bias. ...
Reading
13 个视频 (总计 42 分钟), 10 个阅读材料, 10 个测验
Video13 个视频
What is Media Bias?4分钟
Unlockable Achievement 79
PART 1: Language Focus- Expressing Opinions using Modals (should, must, could, might)4分钟
PART 2: Language Focus- Expressing Opinions using Modals (should, must, could, might)3分钟
Bias by Omission5分钟
Unlockable Achievement 89
Bias by Placement5分钟
Language Focus - Connotation vs. Denotation4分钟
Bias by Spin4分钟
Overcoming Bias4分钟
Unlockable Achievement6
Written Challenge Overview1分钟
Reading10 个阅读材料
Overview of the Unit10分钟
BASIC: For the Press, Elections are a Test of Accountability10分钟
ADVANCED: For the Press, Elections are a Test of Accountability10分钟
Are Facebook’s Trending Topics Unfair?10分钟
Instructions for Video Recording10分钟
Instructions for Peer-reviewed Written Assessment10分钟
Game: Unit 4 Vocabulary Flashcards10分钟
Supplemental Reading: Are Biased Sources Replacing Standard News Networks in America?10分钟
BASIC: US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming10分钟
ADVANCED: US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming10分钟
Quiz9 个练习
Check Your Understanding: "For the Press, Elections are a Test of Accountability"8分钟
Game 1: Choose the Correct Modal14分钟
Check Your Understanding: "Are Facebook’s Trending Topics Unfair?"8分钟
Game 2: Denotations and Connotations16分钟
Game 3: Identifying Negative Connotations12分钟
Check Your Understanding: "Are Biased Sources Replacing News Networks?"10分钟
Game: Bias by Omission, Placement, or Spin?16分钟
Check Your Understanding: “US Public Broadcasting Chairman Defends Actions on Alleged Bias in Programming”10分钟
Game: Positive/Neutral and Negative Connotations20分钟
4.8
172 个审阅Chevron Right
职业方向

53%

完成这些课程后已开始新的职业生涯
工作福利

45%

通过此课程获得实实在在的工作福利
职业晋升

29%

加薪或升职

热门审阅

创建者 TAFeb 3rd 2018

This course give many valuable knowledge about media, in addition, language is very useful for me. I want you to suggest that you should study this course because media is everywhere.

创建者 TMSep 15th 2017

this course makes one understand media in a very clear and precise way, which is very essential for a vigilant person to take informed and balanced decisions in today's digital age

讲师

Avatar

Lauren Fiori

Advising Specialist
English Lan
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Ian Nichols

Language Specialist
English Language Programs

关于 University of Pennsylvania

The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies. ...

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