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学生对 元信息 提供的 Introduction to Social Media Marketing 的评价和反馈

8,271 个评分


This course lays the foundation of social media marketing. You’ll learn what social media marketing entails, including the history and the different social media channels that exist. You’ll learn how to select a social media channel that fits your needs, set goals and success metrics, and determine who your target audience is. By the end of this course, you will be able to: • Understand the landscape of traditional, digital, and social media marketing • Understand how to become certified as a Digital Marketing Associate • Understand the major social media platforms, how they function, and what role they play in marketing • Create SMART goals and identify KPIs • Define your target audience and their customer journey • Choose the right social media platforms and learn how to create social media policies Whatever level of knowledge you start with, this course will help you build a solid foundation for social media marketing and gain applicable skills that will allow you to make your social media marketing efforts more successful and noticeable. Learners don't need marketing experience, but should have basic internet navigation skills and be eager to participate and connect in social media. Learners must have a Facebook account and an Instagram account helps....



Jul 20, 2022

I loved going over the first couple weeks into the course, but I truly have loved the last 3 weeks as they have really opened my perspective on how I will go about building my brand. Thank you so much


Dec 26, 2020

Anke is just awesome! Her way of teaching the course keeps me engaged and eager to learn more. All the materials were explained in a clear, concise and and easy to follow ways. Really a great content!


301 - Introduction to Social Media Marketing 的 325 个评论(共 2,742 个)

创建者 Ahadul I

Jul 29, 2022

Awesome course materials and the instructor as well. Language and accents of the instructor of this course is very clear and understandable which is very important to us who are not native English Speaker.

创建者 Yadira E M

Jun 17, 2022

Was able to complete this first course of Social Media Marketing Certification in 4 days. Easy to follow, great instructive videos and the discussion boards make you feel you are not alone on your journey.

创建者 Orlando R

Nov 20, 2020

What a good achievement for my professional life, now I really know how to make social networks functional and effective for my work and potential businesses. How wrong I was about them.



Oct 31, 2020

One of the best course if you want to be a professional social media marketer. The course is very engaging and insightful, it provides guidance on how to go step by step while doing social media marketing

创建者 Elaine L

Jul 13, 2022

I really enjoyed this course. I appreciate how well it helped me get organized to submit my first social media managment pich to my boss. I feel ready and confident with my new skills. Thank you very much

创建者 Alison B

Aug 18, 2021

Great introduction course to the world of social media marketing. I knew a few of the chapters through my work experience but there were definitely some extra tips which I can't wait to explore on my own.

创建者 Denielle J O

Aug 13, 2021

Can't believe I finished this course in just a few days! Information is easy to digest since I have an idea about marketing already. Recommended for those who want to understand social media even further.

创建者 Carmen R J

May 4, 2021

I am fairly new to marketing, especially social media marketing, so covering the basics was essential. This course made it easy to learn and the assignments given helped me put what I learned to practice.

创建者 Josh A

Feb 1, 2021

I loved the overview of the various social media networks, and who they target (particularly the ones that are to niche demographics). Great starting step to further exploration in social media marketing.

创建者 Lena J

Nov 25, 2020

This course is amazing, which gives you the basics of social media marketing. The material covered in this course is crucial to your future job, whether you are a social media marketer or a CEO.Thank you!

创建者 ibtesam q

Apr 28, 2022

This first course has taught me a lot, the way they teach is super people think online gonna not as good as it sounds but after doing this course your mind gonna be changed. I found Everything excellent.

创建者 Inspirational K M

Apr 18, 2022

this course it was helpful for me to get in door of social media marketing carrer, so thank you to coursera & meta who helping me get this course and giving me a chance to improve my career in my life.

创建者 Tori P

Dec 18, 2020

Great content, perfect pacing, and just the right amount of work for someone with a full-time job to continue working and still be successful in this learning process. Information is immediately useful.

创建者 20UCOA245

Sep 9, 2021

This course was really helpful to build up my understanding in social media marketing and the instructor was one of the best she taught me about social media marketing very precisely thank you so much!

创建者 Lilly F

Mar 24, 2021

This course is perfect for everyone who want's to start with social media but has no idea where to start. I really liked the way the informations are communicated. I'm so interested in the next course!

创建者 Lim F Y

Jan 1, 2021

The Instructor got a very compelling voice and the course was easy to understand. I never knew I could learn so much just from the Introduction. At first I wanted to skip it but I am relieved I didn't.

创建者 L. K

Dec 17, 2020

For an introductory course, "no stone is left unturned".

The content is full, detailed and valuable, and it also gives the student lots of tools to get started on their Social Media Marketing journey.

创建者 Tanya S

Mar 30, 2022

The Introduction to Social Media Marketing course was very well presented. The information was broke down into digestable parts and easy to follow. Anke does a great job presenting the information.

创建者 Jai D

Oct 11, 2021

Great course to start in Social Media Marketing. Every topic contains deep insights to learn about social media marketing and advertising.

Thanks to Anke and Facbook to create such an amazing course.

创建者 Pramod M W

Jul 18, 2022

G​reat Presentation style.i like her infrormative speechs.highy valuble for fundamental should be really solid for any specialization course.Thank you.Lets continue program.

创建者 Paulin A A A G

Apr 18, 2022

I​ am so glad that I joined this course. It is life-enriching. I've learned a lot from Prof. Anke Audenaert, the skills I've learned in this course is something that I can apply in my line of work.

创建者 Md. M R

Jan 13, 2021

I found your course very good. I hope that this course will benefit by applying all the subjects I have learned from this course to the digital marketplace. Thanks to Trainer for her amazing work.

创建者 Ali L

Jun 25, 2022

The course was very comprehensive and easy to understand.

The instructor made sure that they are giving the information in a way that won't make me confused.

Thank you so much for this great course.

创建者 Ahmed A K

Feb 23, 2022

I am very happy to complete this course. I found this course best for businesses and also for marketers. I am very thankful to the staff of courseera who made such a great platform for the learner

创建者 Florhine B

May 11, 2022

I loved this course from beginning to end, every week was structured in a simple way to make me understand the most important basic elements of a social media strategy. Short, simple and precise.