I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.
I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.
创建者 Samuel P•
Really enjoyed it. I'm currently more in an interdisciplinary marketing role, but want to step into digital product management. Thanks to Alex some of my existing knowledge was assured while I was able to add new method and techniques to my tool set. Looking forward to build great product and find that El Dorado between desirability, feasibility and viability.
创建者 Try L M•
Strong product management course even for experienced PMs since it discusses the application of modern methodologies derived from leading practices in experimentation, customer creation and innovation management. It also has comprehensive sections about exploring a new product idea and performing incremental innovation depending on the problem-solving phase.
创建者 DIONYSIOS Z•
Excellent course - recommend it 100% to anyone that wants to be a product manager or works currently in a similar role. The teacher knows what is talking about, presenting a lot of frameworks that can be used in real life. Relevant & updated information, summarizing in a well documented format all the principles that you should know in the modern workplace.
创建者 Lucas K•
A very uplifting and informative course about the daily business, processes, and impediments a product manager is working with. Especially the interviews with experts from well-known companies are very good and enlightening. Everyone interested in getting into the field, or learning something new about product management should consider this great course.
创建者 Yadunandan A•
Great course encompassing all the significantly important aspects of Digital Product Management and still retaining the core concepts of Desirability, Viability and Feasibility across the course. Many practical tips shared which can be easily implemented from Day 1. Amazing course which will help learners across the different stages in the PM maturity.
创建者 Brittany M•
This is a really great overview of product management! There are a lot of great frameworks that I wish I had learned earlier in my product career. I would recommend this course to an aspiring PM over a CSPO (or the like) course. There is still value in a CSPO course, but I personally was really craving these sorts of actionable/applicable frameworks.
创建者 Anirban M•
A very well structured course for Product Managers and Product Management Aspirants. Each an every topic discussed in this course is highly relevant and Advanced in today's Product Management world. I got some wonderful insights about New Product Development Framework, Hooks Model, Analytics for PM etc. Thank You Mr. Alex Cowain for awesome delivery.
创建者 Jay B•
Consumable, yet comprehensive, and extremely actionable. Especially when paired with the resources and venture design website. Hate to say it, but probably more tangibly valuable than any of my MBA courses. I also used some of the material for "what is your thought process" type questions in an DPM interview, and the interviewees were blown a way.
创建者 Shankar T•
Alex Cowan has put a detailed prospective of product management role in well balanced and detailed concept and good tools for us to use during our lifecycle as product manager. Some live examples from different industries was a very good insight on how these are implemented on ground. Thank you for all the insights on Digital product management.
创建者 Mayank M•
The course covers a wide array of topics. The focus is on the breadth of coverage, not too deep into one path. The takeaways are very relevant to practitioners. PM's with vast experience or a very niche category might not relate to some of the content, regardless, highly recommend. I will go back and watch a few video's again from time to time
创建者 Haitham G•
This course has solidified and gave structure to some mental yardsticks I have had about product management. It also introduced me a variety of new tools, concepts and information that are instrumental to product management. The information delivered might seem a lot to take in initially but after a few weeks, it all start to connect together.
创建者 Karl M•
This course was a helpful overview of modern ideas and practices within product development. I enjoyed the way the course is broken out into short videos, infographics, practical examples, and real-life interviews throughout; quick and to the point. I am excited to try to apply some of the concepts I have learned in this course. Thanks Alex!
创建者 Scott S•
This course was well constructed and planned to provide a great story about Product Management. I was able to come to the realization that, even though I have not held the role of Product Manager officially, I have performed many of the duties of a PM. This will provide me with confidence and more detailed approaches to my future PM roles.
创建者 Arvind T•
A well-structured program for practictioners by a seasoned practitioner himself. Alex Cowan's dedication to the subject comes through in his lectures and interviews. I have done several other PM programs but none of them went deep into the real-life situations and case-studies as this course has. So thanks for that Alex and Team Coursera!
创建者 K C•
the course is informative enough regarding how to efficiently manage your product in a modern and agile approach which is not limited to digital product. useful course materials covering product development, team management and tools together with interviews that helps a lot in getting to know real business case. will recommend to others.
创建者 Filip V•
Now that was a really great course. Filled with tools and understanding of modern product management.
Alex is very clear in his teaching and is easy to follow.
I strongly recommend this course to anyone wanting to get to know the modern fundamentals of product management. You also get access to useful tools to apply directly to your work.
创建者 Sahil D•
Very useful to understand the basics which I can readily apply to the new experience on my professional front. Alex has shared a variety of tools and techniques in this course which is definitely going to enable us to analyze any given situation from different standpoints.
Alex, thank you for this wonderful course. Really appreciate it.
创建者 Heather H•
Great information and refresher for the experienced product manager. I especially enjoyed the recommendations for more effective meetings as well as the perspectives on the different types of businesses and product managers. My role is extremely all over the place so the recommendations will help me put some organization to the chaos!
创建者 Luis A M R•
A great perspective of what a product manager represents, methodologies that are currently applied, such as understanding the various stakeholders that make up your team and allow the development of a better product.
It is a great course, it addresses too many topics and many perspectives, some deeper than others, highly recommended.
创建者 Lowell V•
A great way to review the basics of Product Management. If you've been practitioner of this discipline, this course allows you to discover new 'tools' or course correct a wrong notions. For example. this course has shown me a different definition of MVP, and the value of concierge prototyping and the release of a 'fake feature'.
创建者 Prapti R•
Brilliant course. The emphasis on running experiments to test for motivation (building MVPs) and take those validated learnings to multiple teams was my strongest take away. I am a new/ aspiring PM (wanting to move from PMM), this course really helps me with focus and lens as to how i should look at the product development process
创建者 David H G•
Awesome, as a product manager I found this material and recommendations very useful since it allows me to put in practice the theory almost immediately in my daily work. Also the different interviews from other product managers in the industry show a different perspective on how to perform the job of a PM with different cases.
创建者 Vitor D K•
Recommended for those interested in learning how to build a product or startup from scratch, leveraging the most updated entrepreneurship and product management theories. Very structured way to developing a product (either in a product or startup team). Tools and frameworks are relevant and explained in an easy-to-follow way.
创建者 Urs B•
Thanks for a great course allowing me to understand the overall product management process in a simple and effective way. I was able to do the course in just about 9 days because of available capacity.
Happily recommending this course to anyone who wants to get a quick and solid understanding of agile product management.
创建者 Archil M•
Very useful course for beginners to get a notion of efficient Product management in general. With a lot of implications for digital product management. The language in which the course is run should be understandable, clear, and simple. I surely recommend to everyone - there are a lot of things to take from this course!