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学生对 弗吉尼亚大学 提供的 Digital Product Management: Modern Fundamentals 的评价和反馈

3,965 个评分
1,122 条评论


Not so long ago, the job of product manager was about assessing market data, creating requirements, and managing the hand-off to sales/marketing. Maybe you’d talk to a customer somewhere in there and they’d tell you what features they wanted. But companies that manage product that way are dying. Being a product person today is a new game, and product managers are at the center of it. Today, particularly if your product is mostly digital, you might update it several times a day. Massive troves of data are available for making decisions and, at the same time, deep insights into customer motivation and experience are more important than ever. The job of the modern product manager is to charter a direction and create a successful working environment for all the actors involved in product success. It’s not a simple job or an easy job, but it is a meaningful job where you’ll be learning all the time. This course will help you along your learning journey and prepare you with the skills and perspective you need to: Create the actionable focus to successfully manage your product (week 1) Focus your work using modern product management methods (week 2) Manage new products and explore new product ideas (week 3) Manage and amplify existing products (week 4) This course is ideal for current product or general managers interested in today's modern product management methods. This course was developed with the generous support of the Batten Institute at UVA’s Darden School of Business. The Batten Institute’s mission is to improve the world through entrepreneurship and innovation:


Jun 24, 2018

I enjoyed this course very much! This course helped me ground myself in some of the core principles of product management and I'm confident that I will take what I've learned and put it into practice.

May 19, 2019

I liked the course content, even though i do not work - yet - with product. It gave me a good overview of what to expect in the near future, when i expect to be able to put the knowledge into action.


626 - Digital Product Management: Modern Fundamentals 的 650 个评论(共 1,128 个)

创建者 Ganesh K k

May 16, 2020

Basic information of product management is given in beautiful way.

创建者 Christian L

Aug 11, 2019

Great course with a lot of useful content interestingly presented!

创建者 Mr. P M

Jul 29, 2019

Excellent course materials and very nicely explained by the coach.

创建者 Volodymyr M

Nov 2, 2017

Fantastic! Thank you so much for a lot of new ideas and knowledge!

创建者 Shibaji R

Jul 19, 2021

The learning experience has been great, good content and precise.

创建者 Pratyush R

Jul 12, 2021


创建者 Rohini.P

Aug 15, 2020

It's very good opportunity for learn digital marketing management

创建者 J J

Sep 17, 2017

AWESOME STUFF. Thank you so much Alex Cowan and Univ of Virginia.

创建者 Vivek B

Aug 16, 2017

excellent insights from industry, well structured course material

创建者 Ivan K

Aug 8, 2021

Many thanks to Alex Cowan for the informative and useful course.

创建者 kelli m

Dec 29, 2019

great overview and a lot of valuable resources to use right away

创建者 Paul J

Feb 20, 2019

Loved every minute of it! Will greatly help in my future new job

创建者 Shihabun S

Oct 6, 2020

The learning was invigorating that will be useful in my career.


Sep 19, 2020

Great coverage and relevant depth; and Alex is a great teacher!

创建者 Sofhía D S R

Jul 25, 2020

Muy buen curso! completo, dinámico y con información relevante.

创建者 Mayank M

Jul 15, 2020

A very good course especially if someone is looking to startup!

创建者 Jaume R P

Mar 4, 2018

Very useful and great course to learn modern fundamentals of PM

创建者 Niall S

Feb 17, 2021

Theoretical but very well contextualised. Really great course!

创建者 Fernando B

Jan 18, 2021

I loved it! The explanations and the examples are really good.

创建者 Pallavi D

Sep 8, 2020

It's the best course for development of product manager skills

创建者 Adrian C

Jan 8, 2020

Provides a great overview of product management considerations

创建者 Mathias C

Nov 24, 2019

Great actionable videos and solid content. Highly recommended.

创建者 Luong C

Jul 16, 2018

Great course to understand how to be a success product manager

创建者 Todd S

May 22, 2018

Excellent coverage of approaches to Digital Product Management


Aug 14, 2020

This was a very engaging and informative course, Thanks Alex.