This course includes a comprehensive overview of the all the basic models that are used to analyze data concerning customer behavior. The real-life examples made it easier to relate to those theories.
Though I have worked on Customer Analytics with my previous work experiences and also on Surveys etc at George Brown College Canada, this module was more than insightful. Lots of learning to learn eh!
创建者 Franco R M•
Great for introduction. If you are looking to learn concepts, its awesome.
创建者 Bharat S•
Great course to understand what customer means to a company with examples.
创建者 Shubham S•
Extremely beneficial and intuitive course. Quizzes were also fun to give.
创建者 Arjun G•
Good introductory course on Business Applications of Customer Analytics !
创建者 sina j•
very informative , I really enjoyed the course and recommend it to others
创建者 Lee J Y•
Excellent course that provide you an overview of the customer analytics.
创建者 Varad V•
It should have involved a bit more of detail in the individual analyses.
创建者 Neha D•
The course must have some software training to use customer analytics.
创建者 Meena R•
Well presented! However, the course needs some of the aspects updated.
创建者 Pakshal G S•
Great Content. The Course could be made a little bit more interesting.
创建者 ISVORYA S•
Course is really good. A little more in-depth details could be given.
创建者 Jaime L•
Nice introduction. I wish that it were a little bit more skills based.
创建者 Harish G•
It was great. I got a good nag of what exactly customer analytics is.
创建者 Zhilin L•
A useful course that introduces us to the world of customer analytics
创建者 Aviral S•
More discussion on predictive models would add value to the learning.
创建者 Tanos R L F•
Very complete introduction to Costumer Analytics with clear examples.
创建者 Vivek G•
Good course to learn about how various firms analyze their customers.
创建者 Stephan M•
Very good content and forward overlook of future marketing evolution
创建者 Nikhil C•
Predictive modelling seemed a bit confusing.rest the course was good
创建者 Cole V•
The third week's quiz did not match up well to the lecture material.
创建者 Risa H•
I would like to see more participating on the forum from professors.
创建者 Shijin T•
Great course to understand the basics concepts of customer analytics
创建者 Sai A R•
The examples of application of marketing analytics was mind-blowing!
创建者 Jordan E•
Good course. would prefer some side notes in addition to the slides
创建者 Nate W•
Peter is an amazing teacher not so much for the professor in WEEK 4