Career Brand Management Specialization
Market Yourself Professionally. Learn how to develop, manage and communicate a strong career brand in just three courses.
About This Specialization
Follow the suggested order or choose your own.
Designed to help you practice and apply the skills you learn.
Highlight your new skills on your resume or LinkedIn.
- Beginner Specialization.
- No prior experience required.
Strategic Career Self-ManagementUpcoming session: Nov 27
- 6 weeks of study, 3-5 hours/week
- English, Vietnamese, Romanian, Chinese (Simplified)
About the CourseAccording to the U.S. Bureau of Labor Statistics, in the current economy, Americans shift jobs every 4-5 years, which translates into 8-10 job transitions, including several career changes, over one’s life time. With competition for jobs on the
Career Brand Development and Self-CoachingUpcoming session: Nov 27
- 5 weeks of study, 3-5 hours/week
About the CourseIn this course, you will engage in developing and strengthening the functional component of your career brand. Acting as “your own Chief Executive Officer” (P. Drucker), you will learn how to use strategic management models and techniques for enhanc
Strategic Self-Marketing and Personal BrandingUpcoming session: Nov 27
- 4 weeks of study, 2-4 hours/week
About the CourseIn this course, you will learn how to use strategic marketing and personal branding techniques for designing, enhancing, and promoting your professional image. Acting as "your own Chief Executive Officer" (P. Drucker), you will learn how to use rela
Career Total Fitness Annual RetreatUpcoming session: Jan 8
About the Capstone ProjectIn the business world, modern organizations conduct corporate retreats on a regular basis to consider their strategic direction, review progress, and set up goals and objectives for the year. In this course you will use the same approach to o
Dr. Valeri Chukhlomin
Dr. Michele Forte
Assistant Professor, SUNY Empire State College
Dr. Kymn Harvin Rutigliano
Dr. John M. Beckem II
Assistant Professor of Finance and Management Studies
Dr. Tonka Jokelova
Coordinator of Curriculum and Instructional Design
Coordinator of Student Services