关于此 专项课程

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In the business world, smart organizations use branding and strategic management techniques to differentiate themselves from their competition and to achieve a competitive advantage. In this Specialization, you will learn how to use proven brand management methods and tools for individual career development in competitive job environments. You will gain knowledge and analytical skills for career self-management and learn techniques for career brand building. You will create a robust self-management information system that will help you self-organize and increase your human capital by building high demand employability skills. During each week of the Specialization, you will be practicing various career branding techniques in your custom-built, individual Career Development Lab. The final Capstone Project is designed as a training facility where you will create your evidence-based portfolios, professional development plans, personal self-marketing and branding strategies, presentations, and public profiles.
学生职业成果
25%
加薪或升职。
可分享的证书
完成后获得证书
100% 在线课程
立即开始,按照自己的计划学习。
灵活的计划
设置并保持灵活的截止日期。
初级
完成时间大约为5 个月
建议 3 小时/周
英语(English)
字幕:英语(English), 越南语, 罗马尼亚语, 中文(简体)
学生职业成果
25%
加薪或升职。
可分享的证书
完成后获得证书
100% 在线课程
立即开始,按照自己的计划学习。
灵活的计划
设置并保持灵活的截止日期。
初级
完成时间大约为5 个月
建议 3 小时/周
英语(English)
字幕:英语(English), 越南语, 罗马尼亚语, 中文(简体)

此专项课程包含 4 门课程

课程1

课程 1

Strategic Career Self-Management

4.4
224 个评分
53 条评论
课程2

课程 2

Career Brand Development and Self-Coaching

4.3
70 个评分
15 条评论
课程3

课程 3

Strategic Self-Marketing and Personal Branding

4.4
131 个评分
25 条评论
课程4

课程 4

Career Total Fitness Annual Retreat

提供方

纽约州立大学纽约州立大学 徽标

纽约州立大学纽约州立大学

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  • To complete the Specialization you must earn a verified Certificate in all 3 courses and successfully complete the Capstone course.

  • This certificate confirms that the student learned how to use brand management methods for individual career development in competitive job environments and gained knowledge and analytical skills for career self-management. The student learned how to create and use a robust self-management information system for developing, documenting, and presenting high-demand employability skills, with particular attention to transferable skills. By practicing self-management and self-marketing techniques in the individual Career Development Lab, the student acquired career-building skills and learned how to use evidence-based, data-driven approaches for personal development and professional growth.

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