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Case studies in business analytics with ACCENTURE, ESSEC Business School

123 个评分
55 个审阅


Who is this course for ? This course is RESTRICTED TO LEARNERS ENROLLED IN Strategic Business Analytics SPECIALIZATION as a preparation to the capstone project. During the first two MOOCs, we focused on specific techniques for specific applications. Instead, with this third MOOC, we provide you with different examples to open your mind to different applications from different industries and sectors. The objective is to give you an helicopter overview on what's happening in this field. You will see how the tools presented in the two previous courses of the Specialization are used in real life projects. We want to ignite your reflection process. Hence, you will best make use of the Accenture cases by watching first the MOOC and then investigate by yourself on the different concepts, industries, or challenges that are introduced during the videos. At the end of this course learners will be able to: - identify the possible applications of business analytics, - hence, reflect on the possible solutions and added-value applications that could be proposed for their capstone project. The cases will be presented by senior practitioners from Accenture with different backgrounds in term of industry, function, and country. Special attention will be paid to the "value case" of the issue raised to prepare you for the capstone project of the specialization. About Accenture Accenture is a leading global professional services company, providing a broad range of services and solutions in strategy, consulting, digital, technology and operations. Combining unmatched experience and specialized skills across more than 40 industries and all business functions—underpinned by the world’s largest delivery network—Accenture works at the intersection of business and technology to help clients improve their performance and create sustainable value for their stakeholders. With more than 358,000 people serving clients in more than 120 countries, Accenture drives innovation to improve the way the world works and lives. Visit us at


创建者 LL

Mar 15, 2016

Business analytic explained in simple language and real case studies. Short and enjoyable videos. (recommend 1.5x~1.75x view speed)

创建者 BB

Oct 27, 2017

This is a good course that focuses on communicating ideas which is often a weak spot for business professionals.


26 个审阅


Nov 17, 2017

Instead of explaining nuggets of multiple case studies, at-least two detailed analysis of case studies would be better

创建者 Blaine Bateman

Oct 27, 2017

This is a good course that focuses on communicating ideas which is often a weak spot for business professionals.


Oct 16, 2017

Great course for becoming a data scientist

创建者 Maryia Maziuk

Jul 10, 2017

The material doesn't have any practical value. One of the two assignments is hypothetical and vague which makes it useless.

创建者 Sharmistha Ghosh

May 03, 2017

Very helpful.. Thank you Coursera

创建者 olgakl77

Feb 15, 2017

Very general. I would like to see less, but more detailed examples.

创建者 tom pickering

Dec 29, 2016

Bad course. More like an advert.

创建者 Taka Shinagawa

Oct 17, 2016

This is nothing more than marketing materials

创建者 William Florez

Oct 11, 2016

total mess

创建者 Piotr

Jul 13, 2016

Should have been more hands on like the rest