Led by Dan Gordon, a University of Maryland faculty member who teaches business modeling in the National Science Foundation's I-Corps Program, this course enables you to develop and apply the Business Model Canvas tool to scope a corporate challenge or opportunity. You will learn how to identify and communicate the nine elements of a business model: Customer Segments, Value Propositions, Channels, Customer Relationships, Revenue Streams, Key Resources, Key Activities, Key Partners, and Cost Structure.
The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.
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来自BUILDING THE BUSINESS MODEL FOR CORPORATE ENTREPRENEURS的热门评论
Great course with so much precise information, process and examples. The focus is on how to develop the full business model
I enjoyed learning a new way of helping smaller businesses get started. It is faster and more compacted.
It was a great experience learning from University of Maryland
Understanding of business model easily from this course.
关于 Corporate Entrepreneurship: Innovating within Corporations 专项课程