In this course you will learn how organizations create, capture, and maintain value, and how it is fundamental for sustainable competitive advantage. You will be able to better understand economic value creation and value appropriation, and learn the tools to analyze both competition and cooperation from a corporate level perspective, (e.g., through vertical integration, diversification, and geographic scope decisions). You will: • Understand how corporations create, capture, and sustain competitive advantage. • Analyze business situations and create a coherent corporate strategy. • Understand the fit between corporate strategy and organization structure to improve economic performance. This course is part of the iMBA offered by the University of Illinois, a flexible, fully-accredited online MBA at an incredibly competitive price. For more information, please see the Resource page in this course and onlinemba.illinois.edu.
您将获得的技能
教学大纲 - 您将从这门课程中学到什么
Course Orientation
You will become familiar with the course, your classmates, and our learning environment. The orientation will also help you obtain the technical skills required for the course.
Module 1: Vertical Integration and Diversification
This module focuses on corporate strategy with particular emphasis on vertical integration and diversification. It seeks to explain when vertical integration and diversification can create a competitive advantage.
Module 2: Global Strategy
This module focuses on corporate strategy with particular emphasis on global strategy and competing around the world. It seeks to explain why multinational enterprises adopt different global strategies.
Module 3: Strategy and Structure
This module focuses on the fit between corporate strategy and organizational structure with particular emphasis on diversification strategy and multidivisional structure. It seeks to explain why we observe patterns in the matching of corporate-level strategy and organizational structure.
Module 4: Corporate Governance
This module focuses first on the characteristics of public firms. Second, it considers stakeholder impact analysis and corporate social responsibility. Third, it emphasizes corporate governance and the mitigation of agency problems.
来自Corporate Strategy的热门评论
Brilliant course, really well structured and presented. I particularly enjoyed the different videos which clearly give a more practical approach to the concepts taught during the course.
Thanks for offering a useful course with lots of supporting videos, presentations, pdf files, and materials to test my comprehension level. Would definitely recommend.
讲师
Joe Mahoney
Professor of Business Administration立即开始攻读硕士学位
关于 伊利诺伊大学香槟分校
关于 战略领导与管理 专项课程
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