Integrate the tools and concepts from the specialization courses to develop a comprehensive business plan. Choose to enhance new venture concepts previously explored in specialization courses, or develop a new concept for this capstone project. Develop a comprehensive, customer-validated business model and create an investor pitch for the concept.
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课程信息
您将获得的技能
- Venture Capital
- Financial Statement
- Finance
- Entrepreneurship
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马里兰大学帕克分校
The University of Maryland is the state's flagship university and one of the nation's preeminent public research universities. A global leader in research, entrepreneurship and innovation, the university is home to more than 37,000 students, 9,000 faculty and staff, and 250 academic programs. Its faculty includes three Nobel laureates, three Pulitzer Prize winners, 47 members of the national academies and scores of Fulbright scholars. The institution has a $1.8 billion operating budget, secures $500 million annually in external research funding and recently completed a $1 billion fundraising campaign.
授课大纲 - 您将从这门课程中学到什么
Defining the Opportunity
Value innovation, your solution, and your initial business model canvas
Discovering the Customer
Discovering the customer and interviewing customers
Understanding Customers
Analyzing customers
Creating the Marketing and Sales Strategy
Marketing mix, sales forecasting, and managing the sales pipeline
审阅
- 5 stars78.92%
- 4 stars16.14%
- 3 stars3.58%
- 2 stars0.44%
- 1 star0.89%
来自创业毕业项目 的热门评论
Comprehensive, depth, breadth and quality materials for study and application.
Tiring but worth it. Excellence Exposure. Beautiful learning experience
A Must course, which every individual should take before entering into the awesome would of Entrepreneurship.
it has been the most interesting course and strongly recommends people to take them
关于 创业:创建创新型企业 专项课程
Develop your entrepreneurial mindset and skill sets, learn how to bring innovations to market, and craft a business model to successfully launch your new business.

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