Approaches to Forecasting

来自 艾莫利大学 的课程
Forecasting Models for Marketing Decisions
29 评分
29 评分
课程 3(共 6 门,Specialization Foundations of Marketing Analytics
Basics of Forecasting Models
This module will discuss how to identify the necessary components of a forecasting model based on patterns in the history data. You will also be able to evaluate the performance of a forecasting model using both in-sample and out-of-sample metrics.


  • David Schweidel
    David Schweidel
    Associate Professor of Marketing
    Goizueta Business School