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学生对 香港科技大学 提供的 Protecting Business Innovations via Trademark 的评价和反馈

132 个评分
33 条评论


Protecting Business Innovations Via Trademark Watch Course Overview: Intellectual property rights (IPR) has a great impact on innovation development and society. In Science, Engineering, and Business, we seek to create wealth through innovation in products, designs, manufacturing processes, and business systems or models. However, innovation leaders often FAIL to benefit from their discoveries and inventions when they are unable to adequately protect those innovations. This course provides learners with an understanding of how trademark laws can be used to protect business innovation using a combination of lectures and case examples for discussion. The course focus on protecting innovations with Trademark as one of several tools that can be used by companies to protect their brands and products. In additional to learning about how trademark law works in theory, we will also discuss situations in which trademark might not be effective in protecting innovations, and will focus on the legal issues involved from a practical business perspective rather than from a purely legal viewpoint. This course is one part of a four course series focusing on protection of business innovations using copyright, patent, trademark and strategy, and these four courses may be taken in any order that is most beneficial to students interested in learning about protecting innovation....



Aug 11, 2020

I have benefited from practical issues and the importance of registering in China, even if it is a start-up company, so registering a trademark is the most important step to protect it in the future.


Jun 4, 2021

One of my favourites of the series. I learned a great deal from both the Instructor and the other learners. The assignments were well-crafted and a treasure trove of new information.


26 - Protecting Business Innovations via Trademark 的 32 个评论(共 32 个)

创建者 Irene C

Jul 12, 2018

A good course for beginners giving general ideas about trademarks with interesting examples, easy to study. I would appreciate more legal details, info about the procedures of litigations and fines, documents required for trademark registration, official trademark pages links, maybe average prices or other particularities.

创建者 Bhumika B

Feb 8, 2018

It was fun understanding the reasons behind the status of the marks and how interesting and smart strategies can be used. Definitely beneficial to start ups and businesses who are not aware of complete facts. Additionally, more content can be added to the course.

创建者 Siby

Feb 11, 2018

The course provided a broad understanding of trademark. It also has real life examples to keep you interested in the topic.

创建者 lokesh v

Apr 29, 2019

The course is helpful for people who beginner and also for those who are intermediate level.

创建者 Howlette T W Y

May 27, 2020

The overall course is terrific. However, it would be good if this course goes more in dept.

创建者 Elnur K

Jul 25, 2019

Useful, well organized and practical!

创建者 Cecilia L

Mar 15, 2022

This course was great until I got to the peer graded assignment. It took 4 weeks for someone to finally grade my assignment, but not after having to re-submit it because it was sitting there too long, so it then marked me as late. Then I was given a low grade, so I failed the assignment, which I could have fixed easily if I hadn't already moved on to the next class 4 weeks prior. There is no one in this course, so good luck getting a grade or even being able to get a certificate in a reasonable amount of time.

+2 stars for the course materials, -3 stars for the frustration I endured.