Created by:  Duke University

Language
English
How To PassPass all graded assignments to complete the course.
User Ratings
4.6 stars
Average User Rating 4.6See what learners said
Syllabus

FAQs
How It Works
Coursework
Coursework

Each course is like an interactive textbook, featuring pre-recorded videos, quizzes and projects.

Help from Your Peers
Help from Your Peers

Connect with thousands of other learners and debate ideas, discuss course material, and get help mastering concepts.

Certificates
Certificates

Earn official recognition for your work, and share your success with friends, colleagues, and employers.

Creators
Duke University
Duke University has about 13,000 undergraduate and graduate students and a world-class faculty helping to expand the frontiers of knowledge. The university has a strong commitment to applying knowledge in service to society, both near its North Carolina campus and around the world.
Ratings and Reviews
Rated 4.6 out of 5 of 86 ratings

It is a very broad course, which beautifully delves into the subject of advertising by using innumerable examples and references to make studying easier and more interesting.

Informative and thought-provoking, this course will equip you with the tools you need to look at advertising with a critical eye and to understand its relationship with our modern world beyond what meets the eye. Professor O'Barr is also an excellent teacher, and his passion for the material inspires you to continue learning, even beyond what's mentioned in the lectures.

I am really grateful to Duke University for offering this excellent course. I will never see an advertisement from now on like I used to. I will try to relate all the topics I have learnt.

Great course! Very well designed