课程信息
4.4
161 个评分
37 个审阅
专项课程

第 1 门课程(共 4 门)

100% 在线

100% 在线

立即开始,按照自己的计划学习。
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完成时间(小时)

完成时间大约为17 小时

建议:6 weeks of study, 3-5 hours/week...
可选语言

英语(English)

字幕:英语(English), 越南语, 罗马尼亚语, 中文(简体)
专项课程

第 1 门课程(共 4 门)

100% 在线

100% 在线

立即开始,按照自己的计划学习。
可灵活调整截止日期

可灵活调整截止日期

根据您的日程表重置截止日期。
完成时间(小时)

完成时间大约为17 小时

建议:6 weeks of study, 3-5 hours/week...
可选语言

英语(English)

字幕:英语(English), 越南语, 罗马尼亚语, 中文(简体)

教学大纲 - 您将从这门课程中学到什么

1
完成时间(小时)
完成时间为 2 小时

Getting Started

To achieve a competitive edge on the job market, one needs to stand out by creating, managing, and communicating a strong career brand. The introductory module takes you through all stages of career brand building providing a bird's-eye view of the specialization. By completing Week 1, you'll be able to identify critical factors for career success in today's economy and recognize that building a strong career brand requires a combination of superior marketable skills and a powerful personal image. You will begin developing a personalized self-management information system and set up your Career Development Lab.Your instructors for this week are Amy Giaculli and Val Chukhlomin....
Reading
6 个视频 (总计 26 分钟), 7 个阅读材料, 1 个测验
Video6 个视频
A skill to get skilled8分钟
Why career branding?4分钟
Career Development Lab: An Introduction3分钟
How to setup your self-management information system2分钟
How should I use the CDL templates?2分钟
Reading7 个阅读材料
21st Century Careers10分钟
Optional Bonus Interview: Career Selfie: A KMVT15's Grace Trafton interview with Dr. Tracey Wilen10分钟
Career Development Lab: The Weekly Schedule10分钟
How this course works10分钟
Optional reading10分钟
Course developers and contributors10分钟
Reuse of course video content10分钟
Quiz1 个练习
Week 1 Practice quiz8分钟
2
完成时间(小时)
完成时间为 2 小时

Understanding careers and career skills

Managing and branding your career to align with a dynamic employment landscape, and with your personal interests, values, and goals requires ongoing skill development.  In Week 2, you will learn how to develop a skill-based view of yourself, with particular attention to transferable skills. Using a competency framework, you will examine your knowledge, skills, abilities, and attitudes as they relate to your career self-management. You instructor for this week is Michele Forte. CDL Workout facilitators are Amy Giaculli and Val Chukhlomin....
Reading
10 个视频 (总计 62 分钟), 3 个测验
Video10 个视频
Boundaryless versus traditional careers4分钟
VUCA work environments4分钟
Knowledge, skills, abilities, competencies, and credentials4分钟
Employability, soft and hard skills, self-management5分钟
Career fitness gear and competency gaps7分钟
O*Net: Exercise4分钟
Employability: An Interview with Tom Lindsley22分钟
What have we learned in Week 2?1分钟
Week 2 CDL Workouts (pdf attached)4分钟
Quiz3 个练习
Week 2 Practice quiz 16分钟
Week 2 Practice quiz 26分钟
What have we learned in Week 2?16分钟
3
完成时间(小时)
完成时间为 4 小时

Crafting career self-strategy

By completing Week 3, you will be able to apply the tools of career self-management such as mapping your skill base in the Volatile Uncertain Complex Ambiguous (VUCA) environment. You will be able to implement self-discovery skills and better define your career goals and Future work self! You instructor for this week is Kymn Rutigliano, CDL Workouts facilitators are Amy Giaculli and Val Chukhlomin. ...
Reading
9 个视频 (总计 37 分钟), 3 个阅读材料, 4 个测验
Video9 个视频
The power of self discovery: Your personality (pdf attached)3分钟
The power of self discovery: Your core values (pdf attached)5分钟
Personal mission statement: Exercise (pdf attached)5分钟
The power of self management6分钟
The power of your career goals and future work self5分钟
Core values and personal mission: An interview with Jason Collins4分钟
What have we learned in Week 3?分钟
Week 3 CDL Workouts (pdf attached)4分钟
Reading3 个阅读材料
The future of work and skills by Dr. Tracey Wilen10分钟
You are always changing: Your future self by Dr. Dan Gilbert10分钟
Powerful tools of self-discovery and self-management10分钟
Quiz3 个练习
Week 3 Practice quiz 110分钟
Week 3 Practice quiz 214分钟
What have we learned in Week 3?14分钟
4
完成时间(小时)
完成时间为 2 小时

How to be competitive on the job market

In Week 4, you will analyze the competitive job market environment and job descriptions. You will also assess your mastery of critical tasks and your competency performance level. In addition, we will introduce SWOT and the Dashboard, which are two metrics that you can apply to gain a competitive advantage for your next job. You instructor for this week is John Beckem. CDL Workout facilitators are Amy Giaculli and Val Chukhlomin....
Reading
10 个视频 (总计 52 分钟), 3 个测验
Video10 个视频
Your competitive job market environment3分钟
Job analysis3分钟
Mastery6分钟
Competitve advantage: SWOT5分钟
Competitive advantage: Dashboard4分钟
Skills and competencies: Exercise (pdf attached)2分钟
Entering the job market: An interview with Richard Sellers19分钟
What have we learned in Week 4?分钟
Week 4 CDL Workouts (pdf attached)5分钟
Quiz3 个练习
Week 4 Practice quiz 118分钟
Week 4 Practice quiz 212分钟
What have we learned in Week 4?12分钟
4.4
37 个审阅Chevron Right

热门审阅

创建者 NIAug 12th 2016

Great course with very useful enlightening on career brand management and very useful tools and links to know yourself more, to better prepare for career development.

创建者 MKOct 5th 2017

If your looking to revitalize or advance your career, this course will help you become a self- directed learner and seek out opportunities to enhance your portfolio.

讲师

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Dr. Valeri Chukhlomin

Professor
SUNY Empire State College
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Dr. Michele Forte

Assistant Professor, SUNY Empire State College
Community and Human Services
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Dr. Kymn Harvin Rutigliano

Assistant Professor
SUNY Empire State College
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Dr. John M. Beckem II

Assistant Professor of Finance and Management Studies
State University of New York, Empire State College
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Dr. Tonka Jokelova

Coordinator of Curriculum and Instructional Design
SUNY Empire State College
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Amy Giaculli

Assessment Specialist
SUNY Empire State College

关于 The State University of New York

The State University of New York, with 64 unique institutions, is the largest comprehensive system of higher education in the United States. Educating nearly 468,000 students in more than 7,500 degree and certificate programs both on campus and online, SUNY has nearly 3 million alumni around the globe....

关于 Career Brand Management 专项课程

In the business world, smart organizations use branding and strategic management techniques to differentiate themselves from their competition and to achieve a competitive advantage. In this Specialization, you will learn how to use proven brand management methods and tools for individual career development in competitive job environments. You will gain knowledge and analytical skills for career self-management and learn techniques for career brand building. You will create a robust self-management information system that will help you self-organize and increase your human capital by building high demand employability skills. During each week of the Specialization, you will be practicing various career branding techniques in your custom-built, individual Career Development Lab. The final Capstone Project is designed as a training facility where you will create your evidence-based portfolios, professional development plans, personal self-marketing and branding strategies, presentations, and public profiles....
Career Brand Management

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