此课程适用人群: Everyone is welcome! Some prior exposure to basic issues of marketing is useful, but not required.


制作方:   博科尼大学

  • Andrea Rurale

    教学方:    Andrea Rurale, Director

    Master in Arts Management and Administration (MAMA)

承诺学习时间5 weeks of study, 3-4 hours/week
语言
English
如何通过通过所有计分作业以完成课程。
用户评分
4.8 stars
Average User Rating 4.8查看学生的留言
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课程作业
课程作业

每门课程都像是一本互动的教科书,具有预先录制的视频、测验和项目。

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来自同学的帮助

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制作方
博科尼大学
Our ambition is to develop students' potential and foster knowledge in Business, Economics and Law through innovative learning and research activities in a multicultural environment. Bocconi is a community that constantly innovates teaching and learning technologies and that strongly believes in the power of life-long learning and networking. Now available online.
评分和审阅
已评分 4.8,总共 5 个 31 评分

its an amazing course work. All study material (videos and readings) is entirely connected with course and requirements of students and very easy to understand. Anyone, who want to learn their subject i easy way, try to do this courses and even the facilitators and specialists also should see this atleast once. a big thanks to entire COURSERA team.

The course presents the core basis of Cultural Heritage Management in a very attractive way. Highly recommended.

Absolutely exceptional course - I have learned so much in preparation for commencing my Graduate Certificate in Arts and Cultural Management via correspondence. This course not only provided great management insights and how institutions implement their product to the consumer, it provided up to date methods of data processing and insight into marketing approach. I will definately watch out for more courses with Bocconi. I could not be more grateful for the material and the opportunity to learn this much at no cost. Thanks for your time and amazing effort in putting together this course and thank you to our amazing host, Andrea Rurale for being the enthusiastic, professional guide through these learning modules.

En términos del contenido mismo del curso soy un cliente satisfecho! Cumplió con mis expectativas, todos los contenidos fueron explicados de manera amigable, de manera estructurada, con gráficos y notas que ayudaban a visualizar los conceptos. El profesor supo llevar el ritmo de las lecciones y transmitía el contenido de manera interesante sin aburrir. La parte de las entrevistas fue muy enriquecedora.