Learn how fashion and luxury companies work and understand their brands, products, retail, and communication strategies. Travel through business models, international development, and product categories with industry influent experts.
Our ambition is to develop students' potential and foster knowledge in Business, Economics and Law through innovative learning and research activities in a multicultural environment. Bocconi is a community that constantly innovates teaching and learning technologies and that strongly believes in the power of life-long learning and networking.
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It's a great course for those who'd like to understand the the way fashion industry is organized; what's the key factors in marketing of fashion and luxury brands; what's important in communication.
The course is very useful and easy to understand... also I like the module materials and the notes while lectures are on. But the quizes were very hard especially the last quiz of the annual reports
What a great resource for both Fashion and Business Students around the world. I am a student in London using this resource to further my knowledge and Iove it. I will continue using and supporting.
I think it was a very good course. Perhaps the speakers were talking a bit fast (and with the Italian accent it was a bit hard to understand). But except this very minor thing, I recommend it !!