Very interesting course but the peer review system is tedious because there are often insufficient assignments for me to review to pass the course

very insightful for anyone who is interested in doing business in China or understanding more the specificities of the Chinese market.

Good course, learnt a lot about the Chinese way of doing business and how and why Chinese consumers buy products. The course had some great videos that were well presented (albeit some of the pronunciation was funny at time, Chinglish!) and had a lot of good visuals to make the learnign easier.

This is a very good entry marketing class for those who would like to know how about how to enter Chinese market.

It was my first to to use peer grading system and it helps me to understand what are important elements in each assignments. It also gives me feedback from other student and it helps me to understand how my idea is perceived and valued outside classrooms.

Very interesting and knowledgeable. During the course, I have learnt a lot about the thinking approach and values of the Chinese consumers. After every lesson, there was quick assignment in which I implemented the knowledge. I advice every person, who is interested in Chinese marketing to enroll.

It was a great course and me as a digital marketer learned very much about Chinese consumers as well as marketing and branding concepts in a practical manner.

Amazing course! You really learn of how to understand the Chinese Market and its consumers´characteristics. Highly recommended.

Very well explained and rich in content. Highly recommend for everyone aiming to start or develop a business in China!

I like how it has a localised approach and does not depend to much on conceptual things.

Very good and applicable to real life for people willing to do business in China

great course , well explained , clear and interesting interviews

Excellent course to learn about Chinese consumers and China market

very interesting course, and very nice for new learners.

Great course. Thank you for your efforts)

Interesting!

Excellent!

Interesting course, very useful!

Learned more about Chinese consumers and where they may contrast in needs compared to the West. Some very enlighthening revalations. The differences between Chinese and Western consumers are at times vague and could be easier to understand if communicated in more lay words.

Content was surprisingly okay. I am dissatisfied with the peer rating approach, which caused me to stay in this programme longer than expected due to missing revision of my submissions. It seems that it is willingly programmed with inevitable frauds.

Interessante, alguns conteúdos ja um pouco ultrapassados, certificado com o logo da universidade muito pequeno

the professor does not know how to pronounce the word ELITE

it is not pronounced as E-LIGHT - rerecord the videos

beyond that, asking people to design a poster is fucking stupid. beyond that, being critiqued by retards on your assignments is stupid. thanks for nothing.