课程信息
2,652 次近期查看

第 4 门课程(共 4 门)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为9 小时

建议:2 hours/week...

英语(English)

字幕:英语(English)

第 4 门课程(共 4 门)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为9 小时

建议:2 hours/week...

英语(English)

字幕:英语(English)

学习Course的学生是

  • Data Analysts

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 6 小时

Introduction and step 1 : Define the analysis framework

11 个视频 (总计 54 分钟), 16 个阅读材料, 1 个测验
11 个视频
It's all about the story11分钟
One slide, One idea4分钟
A picture is worth a thousand words5分钟
Recital M5 - How to present your findings10分钟
Wrap-up: Reporting your results4分钟
How to create value from data? - Fabrice Marque2分钟
Wrap up - Mickael Svilar1分钟
Data exploration is an iterative process - Nicolas Glady4分钟
Analytics exploration - Oonagh O’Shea & Noelle Doody4分钟
Wrap up & Capstone guidelines - Nicolas Glady2分钟
16 个阅读材料
Objective of the capstone10分钟
Datasets used for the capstones10分钟
Example deliverable 110分钟
Example: Final deliverable10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Guidelines for watching the following video10分钟
Optional ungraded peer review information10分钟
2
完成时间为 2 小时

Required assignement 1: Define the analysis framework

1 个阅读材料, 1 个测验
1 个阅读材料
Assignment:Define the analysis framework.10分钟
完成时间为 20 分钟

Required feed back on Delivery 1:Define the analysis framework and preparation of deliverable 2

2 个阅读材料
2 个阅读材料
This week is dedicated to the required feed back on deliverable 1>>10分钟
Prepare deliverable 2: Present the intermediary outputs and adjustments to the analysis framework10分钟
3
完成时间为 2 小时

Practice for Deliverable 2

1 个阅读材料, 1 个测验
1 个阅读材料
Optional delivery 2: Present the intermediary outputs and adjustments to the analysis framework10分钟
4
完成时间为 2 小时

Required assignement 2: Present the intermediary outputs and adjustments to the analysis framework

1 个测验
完成时间为 20 分钟

Required feedback for delivery 2 and preparation of delivery 3

2 个阅读材料
2 个阅读材料
This week is dedicated to the required feedback on delivery 210分钟
Prepare deliverable 3: Present the final outputs and value case10分钟
3.6
8 个审阅Chevron Right

50%

通过此课程获得实实在在的工作福利

来自毕业项目:利用公开数据创造价值的热门评论

创建者 NPMay 24th 2019

Great specialization! I my opinion it's the best business analytics MOOC. By far.

讲师

Avatar

Nicolas Glady

Associate professor, at ESSEC Business School
Marketing Department

关于 ESSEC商学院

For over a century, ESSEC has been developing a state-of-the-art educational program that gives the individual pride of place in its learning model, promoting the values of freedom, openness, innovation and responsibility. Preparing future managers to reconcile personal interests with collective responsibility, giving consideration to the common good in their decision-making, and weighing economic challenges against the social costs are some of the objectives ESSEC has set for itself. Its ultimate goal? To create a global world that has meaning for us all. ...

关于 战略业务分析 专项课程

This specialization is designed for students, business analysts, and data scientists who want to apply statistical knowledge and techniques to business contexts. We recommend that you have some background in statistics, R or another programming language, and familiarity with databases and data analysis techniques such as regression, classification, and clustering.We’ll cover a wide variety of analytics approaches in different industry domains. You’ll engage in hands-on case studies in real business contexts: examples include predicting and forecasting events, statistical customer segmentation, and calculating customer scores and lifetime value. We’ll also teach you how to take these analyses and effectively present them to stakeholders so your business can take action. The third course and the Capstone Project are designed in partnership with Accenture, one of the world’s best-known consulting, technology services, and outsourcing companies. You’ll learn about applications in a wide variety of sectors, including media, communications, public service,etc. By the end of this specialization, you’ll be able to use statistical techniques in R to develop business intelligence insights, and present them in a compelling way to enable smart and sustainable business decisions. You’ll earn a Specialization Certificate from one of the world’s leading business schools and learn from two of Europe’s leading professors in business analytics and marketing....
战略业务分析

常见问题

  • 注册以便获得证书后,您将有权访问所有视频、测验和编程作业(如果适用)。只有在您的班次开课之后,才可以提交和审阅同学互评作业。如果您选择在不购买的情况下浏览课程,可能无法访问某些作业。

  • 您注册课程后,将有权访问专项课程中的所有课程,并且会在完成课程后获得证书。您的电子课程证书将添加到您的成就页中,您可以通过该页打印您的课程证书或将其添加到您的领英档案中。如果您只想阅读和查看课程内容,可以免费旁听课程。

还有其他问题吗?请访问 学生帮助中心