A Capstone Project is an assignment designed specifically to apply and showcase the skills you learned in the Specialization. To this end, the Business Strategy Capstone Project, a comprehensive Strategic Analysis, provides an opportunity for you to synthesize concepts and knowledge from the four prerequisite courses in the specialization. You may continue with the organization you selected for previous assignments or select a new organization for this project. You will analyze the current state of the organization, strategic issues facing the organization, strategic paths the organization might pursue, make a recommendation of the best path for the organization to pursue, and write an Executive Summary. Your finished project will serve as an artifact showcasing your ability to conduct research on/within an organization, select and apply the most appropriate analytical tools, build a well-supported case for a specific position, and effectively communicate key points with executive leadership.
您将学到的内容有
Employ your toolkit to develop your comprehensive Strategic Analysis
Build a well-supported case recommending a specific strategic path
Effectively and efficiently communicate key points with executive leadership
Identify strategic paths the organization might pursue
您将获得的技能
学习Course的学生是
- Entrepreneurs
- Business Developers
- Marketers
- Consultants
- Data Scientists
教学大纲 - 您将从这门课程中学到什么
Welcome and Getting Started
Welcome to the Business Strategy in Practice project-centered course and congratulations on completing the four prerequisite courses! In this course, you will bring together all that you have learned and employ your toolkit to develop your comprehensive Strategic Analysis. To get started, watch our "Welcome to the Business Strategy in Practice" video lecture. Then, read our Course Overview so you get a sense of what's ahead, including four milestones to help keep you on track to complete your project within the eight weeks. We are excited to watch you put your learning into action! Good luck, work hard, encourage one another, and enjoy!
WIP Milestone 1
Welcome to Week 2. This week you should continue working on WIP Milestone 1 so that you are ready to submit your assignment by the end of the week. Good luck and work hard -- thorough research will help you build a solid foundation for your project!
WIP Milestone 1 Peer Reviews, Start WIP Milestone 2
Welcome to Week 3. This is "buffer" week allowing time to complete your peer reviews -- providing as much constructive feedback as possible -- and then to start working on WIP Milestone 2.
WIP Milestone 2
Welcome to Week 4. This week you should continue working on WIP Milestone 2 so that you are ready to submit your assignment by the end of the week. Good luck and work hard -- you will need a solid understanding of the different options and strategic paths in order to make your recommendation in the next milestone!
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来自Business Strategy in Practice (Project-centered Course)的热门评论
Unless you complete the Capstone project all the knowledge remains bookish and theoretical.\n\nIn order to learn application of knowledge or skill in action one must do the Capstone project.
A Must-take course once you have finished all the Fundamental courses. It will test how much you have actually learned and put them into a cogent and concise Strategic Paper.
讲师
Michael Lenox
Senior Associate Dean and Chief Strategy Officer
Jared Harris
Samuel L. Slover Research Chair in Business Administration关于 弗吉尼亚大学
关于 商业战略 专项课程
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