课程信息
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第 3 门课程(共 5 门)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为16 小时

建议:4 weeks, 2-6 hours/week...

英语(English)

字幕:英语(English), 韩语, 阿拉伯语(Arabic)

您将学到的内容有

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    How to identify and evaluate opportunities to scale an organization

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    How to enter new markets and apply game theory to analyze, assess, and respond to competitors

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    How to assess the impact of a potential merger and acquisition and avoid common pitfalls of this type of growth

  • Check

    How to unlock the keys to innovation, from building an innovative capability to adding value from innovation to determining an innovation strategy

您将获得的技能

Mergers And Acquisitions (M&A)innovation strategyStrategic ThinkingBusiness Strategygrowth strategy

第 3 门课程(共 5 门)

100% 在线

立即开始,按照自己的计划学习。

可灵活调整截止日期

根据您的日程表重置截止日期。

完成时间大约为16 小时

建议:4 weeks, 2-6 hours/week...

英语(English)

字幕:英语(English), 韩语, 阿拉伯语(Arabic)

教学大纲 - 您将从这门课程中学到什么

1
完成时间为 3 小时

Growth through Scaling

13 个视频 (总计 86 分钟), 5 个阅读材料, 1 个测验
13 个视频
Why Grow?9分钟
Strategy and Growth3分钟
Growth Alternatives7分钟
Growth Risks7分钟
Growth through Scaling9分钟
Scenario Planning5分钟
Scenario Planning Step 15分钟
Scenario Planning Steps 2 and 37分钟
Scenario Planning Steps 4 and 56分钟
Module Lessons2分钟
Strategist's Toolkit: Scenario Planning7分钟
Starbucks Case Debrief8分钟
5 个阅读材料
Course Overview10分钟
Course Requirements10分钟
Get to Know Your Classmates10分钟
Using the Discussion Forums10分钟
Starbucks Corporation25分钟
1 个练习
Growth through Scaling40分钟
2
完成时间为 2 小时

Growth through Entry

9 个视频 (总计 54 分钟), 1 个阅读材料, 1 个测验
9 个视频
Using Game Theory to Understand Rivalry8分钟
Using Game Theory to Understand Cooperation7分钟
Identifying Potential Rivals8分钟
Pre-entry Strategies5分钟
Post-entry Strategies7分钟
Module Lessons1分钟
Strategist's Toolkit: Payoff Matrices2分钟
JetBlue vs. American Airlines Case Debrief6分钟
1 个阅读材料
The Battle for Logan Airport: JetBlue versus American Airlines20分钟
1 个练习
Growth through Entry40分钟
3
完成时间为 2 小时

Growth through Acquisition

13 个视频 (总计 74 分钟), 1 个阅读材料, 1 个测验
13 个视频
Pros and Cons of Acquisitions5分钟
Pitfalls of Growth Through Acquisition7分钟
Why Firms Overpay for Acquisitions5分钟
Alternatives to Acquisition7分钟
Identifying Successful Acquisition Opportunities3分钟
Acquisition Analysis5分钟
Strategic Benefit: Value of the Target2分钟
Avoiding Overpaying4分钟
Acquisition Analysis: Opportunity Costs6分钟
Module Lessons4分钟
Strategist's Toolkit: Acquisition Analysis5分钟
Tata Motors Case Debrief9分钟
1 个阅读材料
Tata Motors Limited: Ratan's Next Step15分钟
1 个练习
Growth through Acquisition40分钟
4
完成时间为 5 小时

Growth through Innovation

12 个视频 (总计 58 分钟), 2 个阅读材料, 2 个测验
12 个视频
Innovation Strategies3分钟
Developing an Innovative Capability6分钟
Keys to Innovation3分钟
Organizing for Innovation6分钟
Appropriating Value from Innovations2分钟
Intellectual Property Protection7分钟
Complementary Assets4分钟
Determining an Innovation Strategy5分钟
Module Lessons1分钟
Strategist's Toolkit: Real Options Analysis2分钟
Intel Case Debrief7分钟
2 个阅读材料
Intel Corporate Venturing15分钟
Assignment Overview15分钟
1 个练习
Growth through Innovation40分钟
4.7
57 条评论Chevron Right

67%

完成这些课程后已开始新的职业生涯

57%

通过此课程获得实实在在的工作福利

来自企业成长战略的热门评论

创建者 SPJul 30th 2017

really interesting but also really difficult to finish the assignment. it would have been great to get a sample assignment just to get an idea of how it could look like

创建者 AJSep 29th 2018

This is a solid strategy course where you'll learn about grown through scaling, new market entry, acquisition, innovation and performance excellence.

讲师

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Michael Lenox

Senior Associate Dean and Chief Strategy Officer
Darden School of Business
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Jared Harris

Samuel L. Slover Research Chair in Business Administration
Darden School of Business

关于 弗吉尼亚大学

A premier institution of higher education, The University of Virginia offers outstanding academics, world-class faculty, and an inspiring, supportive environment. Founded by Thomas Jefferson in 1819, the University is guided by his vision of discovery, innovation, and development of the full potential of students from all walks of life. Through these courses, global learners have an opportunity to study with renowned scholars and thought leaders....

关于 商业战略 专项课程

This Specialization covers both the dynamics and the global aspects of strategic management. With cases drawn from leading companies like Disney, Microsoft and Zappos, you'll learn how to evaluate industry evolution, build and sustain competitive advantage, formulate and assess business strategies, and align efforts to organizational strategy. In the final Capstone Project, you’ll apply your skills by creating a comprehensive Strategic Analysis for an existing business or a venture of your own....
商业战略

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