WN
Feb 3, 2021
Big thanks to Prof Dae Ryun Chang for the creative explanation of this course, which I enjoyed very much. Also, I loved the interviews very informative course and I totally recommentd it.
LL
Mar 11, 2017
Thank you professor, it really make sense. The lecture structure is very clear and given examples are helpful to get better understanding. Also the interviews are insightful!
创建者 Joshua A
•Feb 28, 2021
very engaging and educative course on entertainment and sports marketing......the lecturer demonstrated immense understanding and appreciation of the subject area........
创建者 Estefanía B Á
•Aug 15, 2020
I think an actualization of content and examples would be great, but the course is perfect for those who love sports and want to learn more.
创建者 Andrew Y S L
•May 27, 2021
Would prefer more in depth and details
创建者 Abidu R
•Jul 21, 2020
The course is good for beginners
创建者 Badr A
•Apr 20, 2020
It was great, simple and clear.
创建者 Montisa C
•Apr 21, 2020
Easy to follow and understand.
创建者 Arjun S
•May 27, 2017
Educational but repetitive.
创建者 Gianfranco M R
•Aug 30, 2016
amazing course
创建者 Pratik D
•Sep 22, 2019
okay
创建者 Ugo O
•Mar 23, 2018
Structure was good. I learned a few things, although I already had experience in Sports Marketing.
One thing I didn't like was the introduction of seemingly complicated concepts to explain simple ideas. For instance: Noon Nopi seems like a "buzzword" to convey the *very* basic idea of adapting to the audience and context.
Also, most of the content from the Viral Marketing, AR/VR and Influence chapters are just common sense. These parts weren't challenging enough, to be honest. And I believe anyone who has lived in the digital era will feel the same.
Also - this is be a very minor issue - the Professor's body language seems to be "overdone". It feels wrong. In case it isn't natural for him to point at the audience/camera, maybe he shouldn't do it. But please, professor, don't take it personally, it was a very minor issue. And I don't think I could do a better job :)
I really liked the expert interviews. Especially those with John Davis, and the Audi Korea Head of Marketing. Good structure. Good answers. Lots of takeaways.
创建者 Deleted A
•Jun 1, 2018
Quite complete in terms of topics but really suitable for people with already big knowledge in marketing and in sports & entertainment. was expecting more depth and more methodologies that would apply to specific marketing objectives.
创建者 Matteo T
•Apr 22, 2020
The arguments of the course are very basic under some aspects but it's very helpful to obtain the fundamentals of entertainment
创建者 Elizabeth N C
•Oct 16, 2021
Give key points in practice to make this work in the area of International Entertainment and Sports Marketing
创建者 Gowtham R
•Apr 16, 2021
It wasn't very good. Sure, I learned a bit, but it was not what I was expecting. The content lacked depth.
创建者 Fardeen A
•Apr 16, 2020
The concepts are clear but lack of practical assignments means it can be forgotten easily
创建者 Jonathan G
•Jun 12, 2016
Repetitive and surprisingly dry course.
创建者 AngieShi
•Feb 12, 2017
inspiring, easy to absorb
创建者 Abhishek D P
•Sep 22, 2020
Good
创建者 Shariful A
•May 31, 2020
The instructor just reads out the slides which shows the minimal effort that was put into preparing the course. The videos were pretty much of no use to me. The only key takeaways from this course were the content of the slides. I browsed through the internet in order to understand the topics because the instructor was not clear enough in his lectures.
创建者 Florencia
•Apr 8, 2020
Super basic. Descriptive with not real insights.
Does not help to think in strategic terms, over simplify the business aspect and share common knowledge of things that any user/ audience know without studying.
创建者 Md. T H B
•Oct 10, 2020
Complete waste of time!
创建者 Rohit k s
•Aug 18, 2019
not good