This course explores Meta Marketing Analytics Tools. You’ll learn how the advertising platform works and you’ll learn to create ads using Meta Ads Manager. Then, you’ll learn how Meta reports results and how you can customize the reports to match your business goals. You’ll also learn how you can use Meta experiments to evaluate the effectiveness of your advertising campaign. You’ll learn to optimize ads with A/B testing and you will explore how you can integrate data from Meta campaigns in marketing mix modeling. In this course, you’ll also find a summary of Meta’s recommended approach to data analysis.
No experience is needed to start this course.
Prerequisites: The first four courses in this program.
Meta builds technologies that help people connect with friends and family, find communities, and grow businesses. On successful completion of the Meta Social Media Marketing Certificate or Meta Marketing Analytics Certificate, you'll gain access to the Meta Career Programs Job Board - a job search platform with 200+ employers looking to hire.
- 5 stars87.65%
- 4 stars9.87%
- 3 stars1.23%
- 2 stars1.23%
来自MARKETING ANALYTICS WITH META的热门评论
The course helped me to summarize all the knowledge and skills learned during the previous courses within the Program.
Very well done, and the instructor for sure she knows what he i talking about, thank you very much
I learn a lot of new things during this course.
clear info and good course. however, just annoy with tutor many times about her hair and movement all the times. it might be because of too much zoom in to her posture.
关于 元营销分析 专业证书
This six-course program is designed for anyone looking to gain in-demand technical skills to kickstart a career as a marketing analyst or better analyze their business. No experience necessary.