Nice course, short and clear.

Some tools have to be paid in order to do the task well.

This course is not as well designed as the preceding courses in this certification. The instructor's lessons are poorly organized, his activities offer little value, and the quiz questions and answers are poorly written with regards to grammar and depth of knowledge. The author also does a lot of self-promotion with regards to his company, his research studies, and his book.

The only positive to this class is that it progresses quickly, making the lack of quality more tolerable. Had this been the first course in this certification, I would have dropped out and looked for a better program.

This course introduce you to some kind of good behaviours to apply to social media. But actually it is some kind of well manners that everybody should apply in social life. Of course it makes you aware that in both cases you should apply the same behaviour, but I found it a bit too logical...

I did not find this course as good as the other parts of the specialisation. There were some interesting elements there but also a lot of redundancy. I don't feel like I now have all the tools I need to do a through, structured content marketing analysis.

Good that there are a few case studies to give you a better understanding, but content and presentation slides are not very well-organized, with a lot of typo in transcript. Feel like it is 50% helpful to those with online / offline marketing background.

Halfhearted effort from the instructor. Absolutely disheartened that a stalwart like Mr. Enge can produce such a shallow and lackluster content and course. Seems more interested in promoting his book rather than the creation of content.

so many tools from this course are not free, and if free they are so clunky

Peer to Peer review ruined everything. They do not even read properly and just give bad scores without second thoughts. The comment they give is horrible, and is not true if they read properly.