Start-ups are designed to grow quickly, but successful start-ups grow smart. This course is designed to provide you with an understanding of the essential elements of successful scaling, including an overview of demand generation, customer acquisition, adoption, diffusion and forecasting demand. You’ll also learn how to market effectively using best practices of digital marketing, social media, PR, SEO, and pricing. Finally, you’ll cover the nuts and bolts of building a sales process, partnerships and supply relationships, and examine the crucial components of attracting, developing and retaining talent. By the end of this course, you’ll have an outline of an expansion strategy for your idea or enterprise, and also be ready for Entrepreneurship 4: Financing and Profitability
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
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来自ENTREPRENEURSHIP 3: GROWTH STRATEGIES的热门评论
To all the professors: My Hearty thanks for developing this course. Got a vast knowledge on how to grow & scale the new found venture. Looking forward complete the certification & capston project
The course is very useful for entrepreneurs. For me it is much more information intense than Entrepreneurship 4. It's worth to review certain topics when you actually run the company.
Would have been nice to have more readings and interview with entrepreneurs in this area.\n\nIn general it was an ok course, but a little too obvious to be fair.
Useful techniques to thoroughly introspect one's organization, no matter one is an entrepreneur, a manager in an established firm, or even a college student.
Very Well done course. In its simplicity it is able to provide awesome tips for a such vast and complex subject. The professors are very very good.
The week 4 is not that clear. Hopefully, Wharton may host similar course at huntsman. To ask some questions face to face can be pretty nice. Thanks
Another brilliantly design course module which sharpens and imparts clarity to the budding entrepreneurs which in turn help build the confidence.
That's the best course although it's requires a great great attention. I have watched the videos more than 3 times.
It is the wonderful course giving the knowledge different types of the growth strategies and customer acquisition.
I love all of the courses and the great thing is I have been able to use them as I have been working through them.
A must for every entrepreneur. This course provides deep insights about what and how to expand your business.
The course was very informative. I thank the Professors and the Coursera Community for this wonderful course.
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