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学生对 伊利诺伊大学香槟分校 提供的 Digital Media and Marketing Principles 的评价和反馈

4.3
1,932 个评分
442 条评论

课程概述

The digital revolution has led to a titanic shift in the landscape of the marketing communication, while also creating new opportunities for businesses to reach and engage consumers through smart, social, and mobile media technologies. In this course, you will learn about the impacts of digital technologies on marketing communication strategies and practices. By understanding the underlying processes of marketing communication and the core features of new media technologies, you can strategically select the appropriate channels to deliver the right marketing message to the right audience at the right moment....

热门审阅

LM

Aug 30, 2015

Very good, informative and useful. My only wish is that the presenter was a bit more natural, rather than appearing to read the text off the screen all the time. But that is just a minor comment

BM

Oct 23, 2017

it was very very useful, a lot of important information. Hard exercises but awesome. the most course I enjoyed in this specialization. It's another world.You will really enjoy it a lot.

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276 - Digital Media and Marketing Principles 的 300 个评论(共 428 个)

创建者 João T D G

May 10, 2017

Great course. I think it needs some reviews and content update, because digital evolves really fast.

创建者 Kailash P

May 26, 2020

This course was good providing all insights of the digital. Just need to upgrade the course content

创建者 Sudeepti P

Aug 27, 2019

Good course, could have more practice exercises. But the instructor taught the course really well !

创建者 Juan S D

Mar 03, 2016

Muy bueno, muestra muchas herramientas y mejores prácticas para armar una buena estrategia.

创建者 Catherine S

May 01, 2017

Great sources of information and nice selection of articles. I enjoyed taking this course.

创建者 RAO A R K

Apr 27, 2020

Good course with easy learning, but the course is quite old (2016) needs to be updated.

创建者 nishi a

Nov 20, 2016

Definitely worthwhile for the content-- a bit difficult to follow due to the professor.

创建者 Harishh

Dec 05, 2016

It has to be more practical oriented with real-time exercises to gain valuable skills

创建者 Amir M M L

Dec 18, 2019

Great Course with good information and resources , but needs more practical chapters

创建者 Mohammad H N

Jul 24, 2020

This course is good but I think they may also focus on how to improve this course.

创建者 Vitor J d O

Apr 26, 2016

Great course for anyone willing to understand and master digital marketing.

创建者 pratibha g

Aug 31, 2016

Very nice concepts which helped me to understand the topics nicely.

创建者 Sombit N

Sep 03, 2015

Very good course to go through as a beginner in Digital Marketing.

创建者 Manisha D

Nov 07, 2016

Quiet informative and good course. It's worth taking the course.

创建者 Deep J G

Jul 14, 2020

The course is informative and interesting with good examples.

创建者 Ulfath J

Jun 26, 2020

good course for an intro into the world of digital marketing

创建者 Marsha M

Apr 22, 2020

Easy to navigate and yet still a challenging course.

创建者 Jc B

Oct 01, 2015

Great overview with good example and PDF. Thanks

创建者 Michel R

Jun 19, 2017

Great course with updated and relevant topics.

创建者 Alexia L

Oct 23, 2018

Good class, especially if you are a beginner

创建者 Dan S

Apr 06, 2020

Great subject matter, well laid out course.

创建者 Alejandro T

Jun 24, 2019

I would really like more updated contents.

创建者 Januario C P

Dec 23, 2019

its ok. but is a lot general information.

创建者 Javier V

May 06, 2018

A Good introduction to Digital Marketing

创建者 Sutanu K

Jan 27, 2017

need more video oriented lecture.