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Optimizing a Website for Search, University of California, Davis

4.7
557 个评分
115 个审阅

课程信息

Learn the ins and outs of optimizing a website, from conducting an initial audit to presenting your findings and recommendations. Hands-on activities include learning how to select and apply appropriate keywords throughout a website, incorporating keyword research in a content marketing strategy, and optimizing a site for local search. You will also learn strategies for setting goals and client/stakeholder expectations, building effective analytics and reports, and communicating SEO improvements....

热门审阅

创建者 SR

Jan 17, 2017

This course provides the essential fundamentals for optimizing a website for search. The course was a refresher in certain areas as well as helped fill in the gaps on things I didnt know.

创建者 AH

May 23, 2017

Excellent course. There is always new and exciting information available in the ever changing world of SEO. Great insights on Google's ever-changing algorithms and methods. Thanks!

筛选依据:

104 个审阅

创建者 Jameisha Moore

Dec 06, 2018

I learned a bunch, but this course was slightly difficult and confusing since the grading rubric does not correspond well with the assignment instructions.

创建者 Elean Mendoza

Nov 15, 2018

This was a good course with a lot of meat to it. The second and third course are packed full of meat that honestly help you improve your site by implementing what you learned in those two classes. Currently taking the 4th class in the series so we'll see how that turned out. 1st class in the series was a waste of time. All fluff to get you to pay more I assume.

创建者 Évelim Wroblewski

Oct 07, 2018

Um curso realmente útil e focado na prática.

创建者 Lisa Zella

Sep 26, 2018

Very useful for the individual who is doing SEO work on their own website

创建者 Pakasit Worracharoen

Sep 17, 2018

Excellence!!

创建者 Martina Wabin

Sep 01, 2018

The last part dealing with clients was a little bit too early from my perspective since after these 3 courses I wouldn’t say that one is ready to do work as an SEO expert charging clients for the service of professional SEO.

The rest of the course was as usually very informative and interesting.

创建者 Dennisa Villa

Aug 17, 2018

Excellent Course to Study!

创建者 Muhammad Asim Yousaf

Jul 12, 2018

excellent way of teaching really i like very much thanks a lot coursera to give me this opportunity.

创建者 Jennifer Collins

Jul 09, 2018

Learned so much! I really liked the course and I feel prepared to meet potential clients. I also so appreciate the resources like the reporting dashboard and the project timeline .xls REALLY GREAT! Those are tools I will use immediately.

创建者 Bettina Acosta

Jul 02, 2018

Useful, even for those who already have prior knowledge.