Who is this class for: This course is aimed at business-minded individuals interested in harnessing the power of pricing strategies to improve the profits of their own company or the company they are working for. A basic understanding of the principles of marketing and pricing would be an advantage but it is not essential.


Created by:  IE Business School

  • Martin Boehm

    Taught by:  Martin Boehm, Professor of Marketing

    Dean of IE Business School
Basic Info
Language
English
How To PassPass all graded assignments to complete the course.
User Ratings
4.5 stars
Average User Rating 4.5See what learners said
Syllabus

FAQs
How It Works
Trabalho
Trabalho

Cada curso é como um livro didático interativo, com vídeos pré-gravados, testes e projetos.

Ajuda dos seus colegas
Ajuda dos seus colegas

Conecte-se com milhares de outros aprendizes, debata ideias, discuta sobre os materiais do curso e obtenha ajuda para dominar conceitos.

Certificados
Certificados

Obtenha reconhecimento oficial pelo seu trabalho e compartilhe seu sucesso com amigos, colegas e empregadores.

Creators
IE Business School
IE Business School is an internationally recognized business school where the leaders of tomorrow shape their ideas and learn to become global citizens. For over 40 years, IE Business School has promoted innovation and change in organizations, equipping managers with an entrepreneurial mindset that generates employment, wealth, and social well-being. Regularly featured among the top business schools in the world, IE Business School has an urban campus in Madrid and a faculty of more than 400 professors who teach students from approximately 90 countries in its undergraduate and master programs. IE uses innovative online, face-to-face, and blended learning formats, including the IE Communities Platform where knowledge and experiences are exchanged with over 50,000 IE graduates that currently hold management positions in more than 100 countries worldwide.
Pricing
Comprar cursoParticipar como ouvinte
Acesso aos materiais do curso

Available

Available

Acesso a materiais valendo nota

Available

Not available

Receba uma nota final

Available

Not available

Obtenha um Certificado de Curso compartilhável

Available

Not available

Ratings and Reviews
Rated 4.5 out of 5 of 332 ratings

I didn't know how much science goes behind pricing. This course was an eye opener. Keep up the good work team.

I loved. Thank you very much for the course and for making me a better professional.

Great course with a lot of examples.

It was great!!! It combines perfectly theory and practice, and uses examples in different industries. In my experience, after study a MBA, it has been a great experience, and I can apply these knowledge from the first moment.

I totally recommend it!