Even a thoroughly developed business strategy may fail if you don't pay enough attention to its implementation. This rings particularly true with strategies based on innovation or implemented in complex or fast-changing environments.
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战略管理与创新 专项课程哥本哈根商学院课程信息
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第 3 门课程（共 4 门）
完成时间大约为19 小时
英语（English）
字幕：阿拉伯语（Arabic）, 法语（French）, （欧洲人讲的）葡萄牙语, 意大利语, 越南语, 德语（German）, 俄语（Russian）, 英语（English）, 西班牙语（Spanish）, 罗马尼亚语
您将获得的技能
- Strategic Management
- Strategy Implementation
- Performance Management
- Strategic Planning
可灵活调整截止日期
根据您的日程表重置截止日期。
可分享的证书
完成后获得证书
100% 在线
立即开始，按照自己的计划学习。
第 3 门课程（共 4 门）
完成时间大约为19 小时
英语（English）
字幕：阿拉伯语（Arabic）, 法语（French）, （欧洲人讲的）葡萄牙语, 意大利语, 越南语, 德语（German）, 俄语（Russian）, 英语（English）, 西班牙语（Spanish）, 罗马尼亚语
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哥本哈根商学院
Centrally located in Copenhagen, the capital of Denmark, Copenhagen Business School (CBS) is one of the largest business schools in Europe with close to 23,000 students. CBS offers world-class research-based degree programs at undergraduate, graduate, and PhD levels as well as executive and other post experience programs.
授课大纲 - 您将从这门课程中学到什么
完成时间为 3 小时
Course Intro. Translating Strategy Into Goals and Metrics
In this module we set the scene in strategy implementation and take a bird's-eye view of the course. We then dive into formulating actionable goals based on the strategy, good practices in creating metrics and setting objectives, and learn about two specific tools for deriving actionable, measurable goals from a strategy.
完成时间为 3 小时
5 个视频 （总计 26 分钟）, 4 个阅读材料, 2 个测验
完成时间为 3 小时
Aligning Strategy and Organizational Structure
The structure of your organization can be a good or poor fit to the strategy you are implementing. In this module we learn which choices of organizational structure are appropriate depending on your strategy.
完成时间为 3 小时
16 个视频 （总计 25 分钟）, 5 个阅读材料, 3 个测验
完成时间为 4 小时
Communicating the Strategy within the Organization
Getting communication right is crucial for successful implementation. In this module we find out how to communicate the strategy vertically, and how to facilitate collaboration and upward communication in the organization.
完成时间为 4 小时
12 个视频 （总计 20 分钟）, 7 个阅读材料, 3 个测验
完成时间为 3 小时
Managing Resistance and Other Implementation Risks
Strategy implementation is rarely an exercise in certainty. New strategies may cause concerns or resistance in the organization, or be vulnerable to other risks. In this module we explore ways to manage risks to implementation, including addressing specific causes of resistance to change.
完成时间为 3 小时
8 个视频 （总计 21 分钟）, 4 个阅读材料, 2 个测验
审阅
- 5 stars75.70%
- 4 stars17.17%
- 3 stars4.20%
- 2 stars1.51%
- 1 star1.40%
来自战略执行的热门评论
由 JG 提供Aug 1, 2016
The best course I have taken here so far! The teacher really knows how to promote curiosity and enhance knowledge to the students.
由 GL 提供May 31, 2016
I enjoyed the content and learned a lot about the many different facets to take into account when implementing a strategy which at first glance may not visible.
由 TM 提供Jun 27, 2020
Great course which covers many aspects of implementation that are not usually noticed, amazing content again from CBS
由 EK 提供Dec 5, 2016
Small videos is very comfortable for learning. The course is very detailed and without unusable details
关于 战略管理与创新 专项课程
This Specialization explores the evolving world of business strategy, focusing on the increasingly important roles of design, user experience, and innovation in shaping competitive advantage. You’ll learn about concepts such as goal setting, value creation, global integration, and diversification, and you’ll critique classic theories and frameworks in the context of new business realities. In the final Capstone Project, you’ll create and defend a holistic business strategy in response to a realistic case study prompt.
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